Are you missing the easiest way to measure word of mouth?
Just ask!  When someone registers on your site or buys from you — are you offering “word of mouth” as an answer to “how did you hear about us?”Share:

How to make your shots look better
People always like to take photos with their cameras.  It is one of the biggest hobbies around the world.  What people don’t realize with a little practice they can take picture like the pros.  In other words some photos they take can match...

Social Media Today | Measure the Impact, Not the Influence
Great article on measuring the *affinity* Vs "reach"

The Journalist's Guide to Maximizing Personal Social Media ROI
recommends that reporters think about their objectives for using social media. Is it to find sources, promote content, or build a readership? He added that reporters should think about who their audience and sources are and whether either group are even...

[from yeltsinfina] The Journalist's Guide to Maximizing Personal Social Media ROI
"There’s a lot of hype behind measuring social media ROI. But what about the payoff on an individual basis? Those who invest time into social media on a daily basis need to see a return on that time to make it worthwhile. Journalists who regularly...

The Journalist’s Guide to Maximizing Personal Social Media ROI
There’s a lot of hype behind measuring social media ROI. But what about the payoff on an individual basis? Those who invest time into social media on a daily basis need to see a return on that time to make it worthwhile. Journalists who regularly use...

The Journalist's Guide to Maximizing Personal Social Media ROI
"There’s a lot of hype behind measuring social media ROI. But what about the payoff on an individual basis? Those who invest time into social media on a daily basis need to see a return on that time to make it worthwhile. Journalists who regularly...

The Journalist’s Guide to Maximizing Personal Social Media ROI
There’s a lot of hype behind measuring social media ROI. But what about the payoff on an individual basis? Those who invest time into social media on a daily basis need to see a return on that time to make it worthwhile. Journalists who regularly use...

The Journalist’s Guide to Maximizing Personal Social Media ROI
There’s a lot of hype behind measuring social media ROI. But what about the payoff on an individual basis? Those who invest time into social media on a daily basis need to see a return on that time to make it worthwhile. Journalists who regularly use...

The Journalist's Guide to Maximizing Personal Social Media ROI
Really good ideas for building a social media routine and establishing priorities for reporters and other news managers using social media in reporting/branding/aggregation.

The Hardest Part Of Social Media
Some people can't handle how much content there is out there. Others are scared to open up because of what people might say about their products and services. Then there are those who simply think all of this Social Media stuff is just a fad.There are...

Advertise.com Partners with Search Engine Marketing Professional Organization (SEMPO) in Revealing Survey of Online Ad Technology | Business Wire
There’s plenty of untapped opportunity for retargeting in online advertising. That is one of the key findings of a recent joint survey of online marketing professionals by Advertise.com, a premier platform for search and display advertising, and SEMPO,...