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Topic: Marketing Expert

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Katie L
Katie L posted a blog entry
Cyber Monday Email Spike & Dive
Email marketing is bound to set records for emails sent on Cyber Monday, the Monday after Thanksgiving, but it is likely to...
 
Katie L
Katie L posted a blog entry
Tricks With Gift Certificates…
There are two kinds of businesses in the world… those that rely on the holiday season to make or break their year, and those...
 
Katie L
Katie L posted a blog entry
Advertising is a messy, almost futile endeavor
A client called me from a medium-size Canadian town of about 120,000. The client is in charge of marketing for a jewelry store....
 
Katie L
Katie L posted a blog entry
Recession/Depression Prescription
I recorded this video a year ago. Revisiting it today, I was surprised at my own profundity. If you haven’t seen this,...
 
Katie L
Katie L posted a blog entry
The End of the Branding Era
Hail the end of an era. A bad era at that, in my humble opinion. Hail the end of the “branding era.”I’m not saying...
 
BarcaCommunity
BarcaCommunity posted a blog entry
Solution E-Marketing : Entretien avec Arthur de Perthuis
Rencontre avec Arthur de Perthuis, un francophone auto entrepreneur à Barcelone. Même en temps de crise, créer son...
 
Katie L
Katie L posted a blog entry
Happy Birthday Little Recession…
Hooray! Happy birthday to the recession! We’ve recently passed the one-year mark since the official crash and resultant...
 
Katie L
Katie L posted a blog entry
The Paralysis of Politics
It is with considerable trepidation that I approach this post.I’m a marketing expert. I help people sell stuff. I help them...
 
Lorna Li
Lorna Li posted a blog entry
Green marketing: How sustainable is your sustainability message …
How to determine if your green brand, message or platform is sustainable by asking if it is approachable, believable and...