Topic: lifetime marketing
New with Topic: lifetime marketing
Katie L posted a blog entry
Shift to the Paradigm of “Attract & Accept”
If you're involved in selling anything you probably think in terms of Prospecting & Sales. Might you find it more...
If you're involved in selling anything you probably think in terms of Prospecting & Sales. Might you find it more...
2 days ago
Marketing Wizards Alliance
| Topics: Advertising..., Marketing Wizards..., lifetime..., marketing...
Marketing Wizards Alliance
| Topics: Advertising..., Marketing Wizards..., lifetime..., marketing...Katie L posted a blog entry
Direct Response Trumping Image Marketing says Marketing Speaker, Jim Ackerman
Marketing Speaker / Advertising Speaker, Jim Ackerman applies Leo Burnnett's famous advertising adage, "It's not creative...
Marketing Speaker / Advertising Speaker, Jim Ackerman applies Leo Burnnett's famous advertising adage, "It's not creative...
6 days ago
Marketing Wizards Alliance
| Topics: Advertising..., lifetime..., marketing..., marketing...
Marketing Wizards Alliance
| Topics: Advertising..., lifetime..., marketing..., marketing...Katie L posted a blog entry
Marketing Speaker Predicts The Rise of the Direct Marketing Era
Marketing Speaker, Jim Ackerman says the recession has brought advertisers back to earth in terms of what they expect from...
Marketing Speaker, Jim Ackerman says the recession has brought advertisers back to earth in terms of what they expect from...
12 days ago
Marketing Wizards Alliance
| Topics: Advertising..., lifetime..., marketing..., marketing...
Marketing Wizards Alliance
| Topics: Advertising..., lifetime..., marketing..., marketing...Katie L posted a blog entry
Tricks With Gift Certificates…
There are two kinds of businesses in the world… those that rely on the holiday season to make or break their year, and those...
There are two kinds of businesses in the world… those that rely on the holiday season to make or break their year, and those...
34 days ago
Marketing Wizards Alliance
| Topics: Uncategorized, advertising..., business..., business...
Marketing Wizards Alliance
| Topics: Uncategorized, advertising..., business..., business...Katie L posted a blog entry
Advertising is a messy, almost futile endeavor
A client called me from a medium-size Canadian town of about 120,000. The client is in charge of marketing for a jewelry store....
A client called me from a medium-size Canadian town of about 120,000. The client is in charge of marketing for a jewelry store....
Katie L posted a blog entry
Recession/Depression Prescription
I recorded this video a year ago. Revisiting it today, I was surprised at my own profundity. If you haven’t seen this,...
I recorded this video a year ago. Revisiting it today, I was surprised at my own profundity. If you haven’t seen this,...
54 days ago
Marketing Wizards Alliance
| Topics: announcements, internet..., lifetime..., marketing...
Marketing Wizards Alliance
| Topics: announcements, internet..., lifetime..., marketing...Katie L posted a blog entry
The End of the Branding Era
Hail the end of an era. A bad era at that, in my humble opinion. Hail the end of the “branding era.”I’m not saying...
Hail the end of an era. A bad era at that, in my humble opinion. Hail the end of the “branding era.”I’m not saying...
57 days ago
Marketing Wizards Alliance
| Topics: Marketing Wizards..., internet..., lifetime..., marketing...
Marketing Wizards Alliance
| Topics: Marketing Wizards..., internet..., lifetime..., marketing...Katie L posted a blog entry
Crashing a Focus Group
Yes, it’s true. I crashed a focus group the other night. I say “crashed” because they typically don’t...
Yes, it’s true. I crashed a focus group the other night. I say “crashed” because they typically don’t...
65 days ago
Marketing Wizards Alliance
| Topics: Marketing Wizards..., case studies, lifetime..., marketing...
Marketing Wizards Alliance
| Topics: Marketing Wizards..., case studies, lifetime..., marketing...Katie L posted a blog entry
Happy Birthday Little Recession…
Hooray! Happy birthday to the recession! We’ve recently passed the one-year mark since the official crash and resultant...
Hooray! Happy birthday to the recession! We’ve recently passed the one-year mark since the official crash and resultant...
66 days ago
Marketing Wizards Alliance
| Topics: Marketing Wizards..., case studies, lifetime..., marketing...
Marketing Wizards Alliance
| Topics: Marketing Wizards..., case studies, lifetime..., marketing...Katie L posted a blog entry
The Home & Phone of Good Customer Service
After a couple of columns worth of bad news, how about some good news? How about a couple of companies that are doing things...
After a couple of columns worth of bad news, how about some good news? How about a couple of companies that are doing things...
69 days ago
Marketing Wizards Alliance
| Topics: lifetime..., marketing..., recession..., customer...
Marketing Wizards Alliance
| Topics: lifetime..., marketing..., recession..., customer...