Topic: Digital Out of Home

jayniek posted a blog entry

How to Measure a Cross-Channel Campaign: Of Course There’s a Part III
My previous two posts (I, II) have attempted to lend structure to the inherently elusive measurement model for cross-channel...

14 hours ago

txt out loud, the blog about Wiffiti | Topics: Digital..., Social Media, analytics, be here

jayniek posted a blog entry

How to Measure a Place-Based Cross-Channel Campaign, Part II
Yesterday, I addressed the difficulty in pinning down metrics for place-based cross-channel campaigns like Vans Be Here. We...

1 day ago

txt out loud, the blog about Wiffiti | Topics: Digital..., Featured..., Social Media, be here

jayniek posted a blog entry

These Aren’t Your Momma’s Numbers
As we prepare for NYE, the anticipated busiest day of our cross-channel campaign with Vans, we’re faced with the question...

2 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., be here, behere, cross channel...

jayniek posted a blog entry

Jumbli Redux
Bookmark ItHide Sites$$('div.d651').each( function(e) { e.visualEffect('slide_up',{duration:0.5})...

4 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., LocaModa..., Social Media, Video

jayniek posted a blog entry

Couldn’t Have Said It Better, Ourselves
A brief supplement to LocaJayne’s message, from user ChartreuseHedgehog2:Send your own holiday cheer to the...

7 days ago

txt out loud, the blog about Wiffiti | Topics: Digital...

Lynn Marentette posted a blog entry

About Digital Out of Home
"Digital out-of-home (DOOH) advertising is a dynamic, fragmented, and rapidly evolving space. It's one of the fastest growing...

7 days ago

interactivemultimediatechnology | Topics: ClickZ, digital signage..., Adrian..., advertising

Lynn Marentette posted a blog entry

What is DOOH and Why Should We Care?
What is DOOH and Why Should We Care?"Digital out-of-home (DOOH) advertising is a dynamic, fragmented, and rapidly...

7 days ago

The World is my Interface | Topics: ClickZ, digital signage..., Adrian..., advertising

Danny Botelho shared an item

WOW! Vitrines Hermes em Tókio
W O W ! Nem preciso saber como fizeram isso. Não importa, é maravilhoso.Via BlOgilvy

11 days ago

Google Reader | Topics: viu?, digital... | Add google reader to your profile

Lynn Marentette posted a blog entry

Touch-screen Interaction at Digital Bus Shelter - Video via Daily DOOH
JCDecaux Innovate Touch-Screen Bus Shelters Chris Sheldrake, Daily DOOH (Digital Out of Home) 12/2/09RELATEDThe World...

28 days ago

interactivemultimediatechnology | Topics: UK, NUI, digital out of..., digital bus...

jayniek posted a blog entry

FLASHBACK!
As we head towards the end of the year, it’s always telling to take a peek back on how we self-identified a year ago...

29 days ago

txt out loud, the blog about Wiffiti | Topics: LocaModa..., Video, Digital..., DOOH

jayniek posted a blog entry

Jumbli: Play Everywhere!
It’s been quite the year for Jumbli! It became one of the first 100 verified Facebook apps, took...

31 days ago

txt out loud, the blog about Wiffiti | Topics: LocaModa..., Social Media, Video, digital media

jayniek posted a blog entry

Happy Thanksgiving-Fiti
The folks at LocaModa wish you a happy Thanksgiving filled with roasted seasonal veggies, a large bird (or its soy-based...

36 days ago

txt out loud, the blog about Wiffiti | Topics: Smidge, digital media, Digital..., LocaModa

jayniek posted a blog entry

Digital Billboards are “Safe”
The headline of this article had me thinking in terms of media buys and positive growth predictions (which also proves true),...

41 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., clear channel..., digital..., digital...

jayniek posted a blog entry

Robin Hood Goes Interactive
Replace Sherwood Forest with M2 Ultra Lounge on W 28th St. in NYC.Switch out bucolic scenes with digital screens…And...

44 days ago

txt out loud, the blog about Wiffiti | Topics: Industry..., Boston, copley..., digital...

jayniek posted a blog entry

LocaModa Becomes the ‘Answer of the Month’
October’s Question of the Month over on the Digital Signage Expo site was:What are the three most successful mobile...

51 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., digital..., Digital Signage..., DOOH

jayniek posted a blog entry

Second Launch This Week? No Prob.
After the successful launch of GeorgeTweets with TBS and Zoom Media & Marketing earlier this week, we’re psyched to...

55 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., george lopez, georgetweets, jumbotron

jayniek posted a blog entry

Have Feedback? We Want It!
LocaModa has set up a new community customer service portal thanks to Get Satisfied!Here you’ll find FAQs, help topics...

57 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., community, customer..., FAQ

jayniek posted a blog entry

Lopez Tonight Becomes the Tweet on the Street
TBS, Zoom Media & Marketing, and LocaModa have joined together to bring George Lopez’s huge Twitter following to...

58 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., DOOH, georgelopez, interactive...

jayniek posted a blog entry

At the OVAB Summit Today? Say Hi to Steve.
LocaModa found itself right in the thick of things today at the Out-of-home Video Advertising Bureau (OVAB, for those on the...

65 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., Industry..., digital media, DOOH

jayniek posted a blog entry

LocaModa Named a Finalist for the MITX Awards
Everyone loves more bling.We’re excited to be named a finalist in the 2009 MITX Awards for Best Cross Channel Campaign...

71 days ago

txt out loud, the blog about Wiffiti | Topics: Digital..., Industry..., LocaModa..., awards

Topic: Digital Out of Home

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