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New with Topic: Branding Blunders


BIG Kahuna
BIG Kahuna posted a blog entry
Lend America Playing On Our Fears?
I’m sure you’ve all seen this cheeseball commercial:Do you believe this brand called “Lend America”?...
56 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., Branding News, The Brand Crap..., What an Ass
 
BIG Kahuna
BIG Kahuna posted a blog entry
Obama Wins Nobel Smoke And Mirrors Prize
Today I have lost all respect from the brand Nobel. Today they awarded President Obama the Nobel Peace Prize. A fine prize to...
76 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., Branding News, brand, nobel
 
martinjohnbishop
martinjohnbishop shared an item
Starbucks is Shooting Itself in the Cup
          Starbuckslatest offensive isn’t against McDonald’s or Dunkin’ Donuts it is againstitself. And if Starbucks weapon is as successful as it says it will be then theycould be shooting themselves in the cup.         ...
84 days ago Google Reader | Topics: Advertising, Best of 2009, Branding..., Starbucks | Add google reader to your profile
 
BIG Kahuna
BIG Kahuna posted a blog entry
You’re Only As Strong As Your Weakest Link
Your brand identity has to be communicated throughout the organization. Even down to your weakest link.  Let me give you an...
106 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., Branding Tips, Boston Duck..., brand
 
BIG Kahuna
BIG Kahuna posted a blog entry
The Dark Side Of Facebook
Social media puts you right out there. It’s unforgiving and it’s a permanent record. Recently I had a political...
109 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., The Brand Crap..., What an Ass
 
BIG Kahuna
BIG Kahuna posted a blog entry
RadioShack – A Case Study In Half Assed Branding
RadioShack has been out of touch with consumers for about 15 years. I just recently visited a store, one of their flagships in...
123 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., Branding News, brand, brand equity
 
BIG Kahuna
BIG Kahuna posted a blog entry
RadioShack - A Case Study In Half Assed Branding
RadioShack has been out of touch with consumers for about 15 years. I just recently visited a store, one of their flagships in...
123 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., Branding News, brand, brand equity
 
BIG Kahuna
BIG Kahuna posted a blog entry
Advertising Is Dead Proclaims Andy Sernovitz
Today I read a blog post from self proclaimed word of mouth marketing guru Andy Sernovitz. Here’s what he has to say...
165 days ago Branding Blog by Brand Identity Guru | Topics: Branding..., The Brand Crap..., What an Ass, Advertising