Topic: Digital Marketing
New with Topic: Digital Marketing
clicksharpmarketing posted a blog entry
Click Fraud: Smoking Gun, or Smoke & Mirrors?
There's a possibility that your competitor may be out there clicking on your ads, ringing up charges on your account and...
There's a possibility that your competitor may be out there clicking on your ads, ringing up charges on your account and...
Ernst-Jan Pfauth posted a blog entry
Steve Rubel has hallucinations
Web 2.0 is all about sharing and Steve Rubel is obviously aware of that. An 2.0 maven like him has no problem with sharing some...
Web 2.0 is all about sharing and Steve Rubel is obviously aware of that. An 2.0 maven like him has no problem with sharing some...
Rocky Fu posted a blog entry
First Step of Digital Marketing: Objective
DBS Bank recently launched a microsite called “Living Breathing Asia“. Take a look:What this whole website is...
DBS Bank recently launched a microsite called “Living Breathing Asia“. Take a look:What this whole website is...
Nicola_Davies posted a blog entry
How do you get a band in your hand?
People who applied for tickets for Radio 1’s Big Weekend but didn’t get one were given a URL link to a secret page...
People who applied for tickets for Radio 1’s Big Weekend but didn’t get one were given a URL link to a secret page...
tyfn posted a blog entry
Convergence 2008
Convergence 2008 is a digital marketing and communications event organised by Cossette West that is taking place next week in...
Convergence 2008 is a digital marketing and communications event organised by Cossette West that is taking place next week in...
clicksharpmarketing posted a blog entry
Volumes and Profits: The Yin & Yang of Marketing
A well-diversified business has different revenue streams with different profitability profiles. Is your marketing department...
A well-diversified business has different revenue streams with different profitability profiles. Is your marketing department...
tyfn posted a blog entry
Covergence 2008
Covergence 2008 is a digital marketing and communications event organised by Cossette West that is taking place next week in...
Covergence 2008 is a digital marketing and communications event organised by Cossette West that is taking place next week in...
yizmo posted a blog entry
X-Travel: Dutch Viral Success With Boeing 737
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it...
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it...
yizmo posted a blog entry
X-Travel: Dutch Viral Success With Boeing 737
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it...
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it...
Kele posted a blog entry
imagine the possibilities!!
Imagine a world with no queues in the mall. Where people are strolling up and down with products calling out to them.A world...
Imagine a world with no queues in the mall. Where people are strolling up and down with products calling out to them.A world...
mikekujawski shared an item
X-Travel: Dutch Viral Success With Boeing 737
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it one of Holland’s best virals ever. See the Boeing 737 land on the mediterranean sea.The viral commercial created by...
The viral commercial of Dutch travel company X-Travel was watched 2 Million times at YouTube in just 2 months. That makes it one of Holland’s best virals ever. See the Boeing 737 land on the mediterranean sea.The viral commercial created by...
6 days ago
Google Reader
| Topics: Viral..., agencies, airplane-l..., best_virals | Add google reader to your profile
Google Reader
| Topics: Viral..., agencies, airplane-l..., best_virals | Add google reader to your profileAbhiJ posted a blog entry
Online Advertising: Which kind of sites get Maximum Ad revenue
If you are looking at internet for opening a startup then you really got to look at this chart which will tell you why all the...
If you are looking at internet for opening a startup then you really got to look at this chart which will tell you why all the...
6 days ago
Marketing and Technology
| Topics: india online..., online marketing..., Advertising, digital...
Marketing and Technology
| Topics: india online..., online marketing..., Advertising, digital...clicksharpmarketing posted a blog entry
Metrics That Matter: Bounce Rate
Bounce rate will help you answer: Is my home page scaring people away? Am I attracting qualified traffic to my site? Do any of...
Bounce rate will help you answer: Is my home page scaring people away? Am I attracting qualified traffic to my site? Do any of...
AbhiJ posted a blog entry
Yureekah: Competitive Intelligence for Online Brand Advertisers
Currently in private alpha Yureekah has launched a free competitive intelligence tool that allows media planners to figure out...
Currently in private alpha Yureekah has launched a free competitive intelligence tool that allows media planners to figure out...
clicksharpmarketing posted a blog entry
Hawaiian-stlye micromarketing: a case study of jams shorts
"It's May 2008. Do you know where your jams are? Do they know where you are?"
"It's May 2008. Do you know where your jams are? Do they know where you are?"
rajivdingra posted a blog entry
Cinthol Revamps Its Website, Makes It Interactive
Cinthol, a Godrej brand, recently revamped its brand identity for itself. Taking a U-Turn and gong back to the alpha-male image...
Cinthol, a Godrej brand, recently revamped its brand identity for itself. Taking a U-Turn and gong back to the alpha-male image...
clicksharpmarketing posted a blog entry
Overheard in the marketing department: “It’s good to be the king.”
"What if marketing could become as refined a science as dentistry?"
"What if marketing could become as refined a science as dentistry?"
clicksharpmarketing posted a blog entry
Cross-sectioning SEO: the fibers of a comprehensive campaign
"Some pictures are worth 1,000 words. But who's got time to sift through 1,000 words?"
"Some pictures are worth 1,000 words. But who's got time to sift through 1,000 words?"
krishnan posted a blog entry
DoubleClick joins hands with industry leaders
DoubleClick, a well-known name in digital marketing, has announced that it will be joining hands with other industry leaders in...
DoubleClick, a well-known name in digital marketing, has announced that it will be joining hands with other industry leaders in...
clicksharpmarketing posted a blog entry
Microclickonomics: justifying paid search advertising for low-priced items
"For low-priced consumer goods, the pay-per-click bid system seems to work against small advertisers. While everyone else is...
"For low-priced consumer goods, the pay-per-click bid system seems to work against small advertisers. While everyone else is...
Lazymardafucka posted a blog entry
Where Amazing Happens... I Love This Game and I Love This Ad!
there's a series of this ad which feature different players but this one is my personal favourite. for those that know the...
there's a series of this ad which feature different players but this one is my personal favourite. for those that know the...
clicksharpmarketing posted a blog entry
What is the cost of non-marketing on the Internet?
"There is a noticeable opportunity cost to not practicing sound online marketing. But how would someone know if they're...
"There is a noticeable opportunity cost to not practicing sound online marketing. But how would someone know if they're...
clicksharpmarketing posted a blog entry
Spawning the next transactional query (Part 2)
"The number of people "just browsing" in search engines vastly outnumbers those walking up to the cash register. Therein...
"The number of people "just browsing" in search engines vastly outnumbers those walking up to the cash register. Therein...
Bill S posted a blog entry
Social Media Batting Practice. Will You Play?
I loved playing baseball as a kid and especially enjoyed batting practice. The great thing about batting practice was that it...
I loved playing baseball as a kid and especially enjoyed batting practice. The great thing about batting practice was that it...
25 days ago
MicroExplosion
| Topics: social media batting..., social media..., digital..., interactive...
MicroExplosion
| Topics: social media batting..., social media..., digital..., interactive...clicksharpmarketing posted a blog entry
Keeping your blog’s feet on the ground
"A successful blog about your business can be profitable -- but first needs strong roots tied to your corporate strategy."
"A successful blog about your business can be profitable -- but first needs strong roots tied to your corporate strategy."
clicksharpmarketing posted a blog entry
The risks of a home-brewed PPC advertising campaign
"There are certain people you call to do the jobs you won't touch. What about those that could bankrupt you?"
"There are certain people you call to do the jobs you won't touch. What about those that could bankrupt you?"
clicksharpmarketing posted a blog entry
Spawning the next transactional query (Part 1)
"If only 10% of search engine queries are transactional in nature, what is the big deal with search engine marketing (SEM)?"
"If only 10% of search engine queries are transactional in nature, what is the big deal with search engine marketing (SEM)?"
clicksharpmarketing posted a blog entry
The risks of a home-brewed PPC advertising campaign
"There are certain people you call to do the jobs you won't touch. What about those that could bankrupt you?"
"There are certain people you call to do the jobs you won't touch. What about those that could bankrupt you?"
clicksharpmarketing posted a blog entry
Keeping your blog’s feet on the ground
"A successful blog about your business can be profitable -- but first needs strong roots tied to your corporate strategy."
"A successful blog about your business can be profitable -- but first needs strong roots tied to your corporate strategy."
Bill S posted a blog entry
Online Advertising That Works (Unlike Banner Ads)
The latest episode of The New Mediology is now available in iTunes or you can listen online.In this episode, Nathan and I...
The latest episode of The New Mediology is now available in iTunes or you can listen online.In this episode, Nathan and I...
32 days ago
MicroExplosion
| Topics: Anthology..., Content is the new promotion..., The New..., digital...
MicroExplosion
| Topics: Anthology..., Content is the new promotion..., The New..., digital...
BadgerGravling posted a blog entry
Don't assume social media solutions are the only answer
Out of a long and convoluted debate on Twitter came one important point which is easy to overlook when you're dealing with...
Out of a long and convoluted debate on Twitter came one important point which is easy to overlook when you're dealing with...
Howard Scott posted a blog entry
Outsourcing digital production is right for agencies but don’t think it’s unimportant
A recent Campaign article which asked the question "Should agencies outsource digital?", in which Kate Nettleton discussed...
A recent Campaign article which asked the question "Should agencies outsource digital?", in which Kate Nettleton discussed...
SEMGURU posted a blog entry
Bigmouthmedia and NetPeople take the lead in Search Marketing
Bigmouthmedia and NetPeople/PeopleGroup have announced an exclusive partnership for the Danish market.Already known for its...
Bigmouthmedia and NetPeople/PeopleGroup have announced an exclusive partnership for the Danish market.Already known for its...
RealFreshTV posted a blog entry
The New Digital Marketing Mix and What I Learnt At Marketing Tech
I thoroughly enjoyed presenting at the highly anticipated Marketing Tech conference in London’s Grange City Hotel on...
I thoroughly enjoyed presenting at the highly anticipated Marketing Tech conference in London’s Grange City Hotel on...
clicksharpmarketing posted a blog entry
Video: Google Analytics for Business Intelligence
Answering every question you ever wanted to know about your website is easier than you think. You might also find out one more...
Answering every question you ever wanted to know about your website is easier than you think. You might also find out one more...
marxist posted a blog entry
is it me or does tv suck? hollywood meet the internet.
just want to throw a thought at hollywood. you guys are some of the most creative people in the world [bar none]. and for so...
just want to throw a thought at hollywood. you guys are some of the most creative people in the world [bar none]. and for so...
clicksharpmarketing posted a blog entry
Spring break and smart bidding: two ways to steer clear of all the noise.
"In the digital space, as in all marketing walks of life, the winners are often the ones who see value where everyone else...
"In the digital space, as in all marketing walks of life, the winners are often the ones who see value where everyone else...
marxist posted a blog entry
look through the eyes of ur user [consumer].
1. do they really care about what you are selling?2. do they even want your product? are you just spending money b/c it has to...
1. do they really care about what you are selling?2. do they even want your product? are you just spending money b/c it has to...
clicksharpmarketing posted a blog entry
…Just don’t drop your budget to zero.
"You may cut spending here and there, but if you're about to cross out marketing programs, look before you leap. You may be...
"You may cut spending here and there, but if you're about to cross out marketing programs, look before you leap. You may be...
marxist posted a blog entry
the truth is amoung us.
with so much going on in the digital/online media industry and the potential economic collapse its seems time to get back to...
with so much going on in the digital/online media industry and the potential economic collapse its seems time to get back to...
AbhiJ posted a blog entry
10 Internet Marketing Posts That You Must Read
There are many facets to online marketing which are useful to different people at different times ranging from The art of...
There are many facets to online marketing which are useful to different people at different times ranging from The art of...
49 days ago
Marketing and Technology
| Topics: digital..., Search engine..., marketing using social..., Internet...
Marketing and Technology
| Topics: digital..., Search engine..., marketing using social..., Internet...clicksharpmarketing posted a blog entry
Website analytics: drop your budgets with confidence
"The analytics program will continue to generate intelligence in the interim -- and it will do so with optimum cost-efficacy,...
"The analytics program will continue to generate intelligence in the interim -- and it will do so with optimum cost-efficacy,...
clicksharpmarketing posted a blog entry
LinkedIn: slashing prices on business cards since 2003!
"For 20 million people (and more and more each day), LinkedIn is the new business card. Take some time to make it look right...
"For 20 million people (and more and more each day), LinkedIn is the new business card. Take some time to make it look right...
Nicola_Davies posted a blog entry
I pity the fool who ain’t got a Snickers Mr T. widget
Hey fools, listen up. If you liked the Simpsons make your own avatar fun, you’re sure to like the latest widget from...
Hey fools, listen up. If you liked the Simpsons make your own avatar fun, you’re sure to like the latest widget from...
Ryan M posted a blog entry
GM Tips the Digital Marketing Scales
In what will be one of the year’s biggest moves into the digital marketing space, GM announced that they will commit $1.5...
In what will be one of the year’s biggest moves into the digital marketing space, GM announced that they will commit $1.5...
clicksharpmarketing posted a blog entry
Travel and sneakers, together at last.
"It's a business trip. And probably the kind of trip being taken by an ambitious, competitive, high energy "peak...
"It's a business trip. And probably the kind of trip being taken by an ambitious, competitive, high energy "peak...
Bill S posted a blog entry
General Motors Shifting Half It’s Ad Budget to Digitial Marketing
Last week I got to hear a former General Motors advertising consultant talk about his work with the company about 20 years. He...
Last week I got to hear a former General Motors advertising consultant talk about his work with the company about 20 years. He...
Howard Scott posted a blog entry
Chinwag Live: Tomorrow's Ad Formats (London)
Earlier this week I attended another of the Chinwag Live events in Soho. The topic this week was "Tomorrow's Ad Formats" and...
Earlier this week I attended another of the Chinwag Live events in Soho. The topic this week was "Tomorrow's Ad Formats" and...
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