Most entrepreneurs and small business operators are completely frustrated with their marketing. They're not quite s... more

Most entrepreneurs and small business operators are completely frustrated with their marketing. They're not quite sure why they should do it, how to do it and how to measure it while working with a shoestring budget. This site provides common and uncommon tactics to help small businesses take control and move ahead with their marketing.

Rajan Sodhi is a marketing professional based in Vancouver, Canada with 15 years of experience in strategic marketing, brand development, online marketing, and media relations. He has helped many small businesses and startups uncover the mystery behind responsive marketing that delivers sustainable results. He currently serves as Vice President of Marketing and Communications for PEER 1, a leading IT infrastructure provider of co-location and hosting solutions.