martin c
PLEASE ADD ME TO YOUR BLOGROLL or CREATE LINKS TO ME IN YOUR POSTS! Martin Calle is one who New York Times Bestsell... more
PLEASE ADD ME TO YOUR BLOGROLL or CREATE LINKS TO ME IN YOUR POSTS! Martin Calle is one who New York Times Bestselling author Malcolm Gladwell calls an Outlier - someone who is exceedingly successful because they were placed in a unique situation of having amassed an immense amount of experience fixing hundreds of brands within a very short period of time at a very young age - gathering multiple careers of experience in far less than a lifetime. Martin Calle runs Calle & Company; the most successful product development company in the consumer packaged goods industry - developing more successful new products and Socially Re-Engineering® more brands atop IRI, NPD and ACNielsen's annual pace setters over a longer period of time than anyone else you can talk to in the consumer packaged goods industry. As of today, more corporations manage brands invented or reinvented by Martin Calle and Calle & Company than any other single entity in the CPG industry.
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