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As a PR Consultant specializing in achieving social media-based objectives, both for firm and client promotion, key... more

As a PR Consultant specializing in achieving social media-based objectives, both for firm and client promotion, key accomplishments range from developing firm-wide social media best practices to implementing SEO (search engine optimization) standards for an international technology client.

I launched my career as an independent international technology journalist, first with regional publications such as Canada Computes and verticals including Pen Computing, then with leading print and online publications ranging from CNET.com, GameSpot.com, and Maximum PC to The Washington Post, Fortune, and The New York Times. Having written for some of the best publications worldwide, I turned my attention to public relations, landing positions with two firms owned by one of the largest international media conglomerates.

At the first firm, I specialized in business-to-business start up’s in industries including security, telecommunications, and enterprise collaboration. I developed strategic and t