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Think of a box of crayons, your grandma's apple pie, or the interior of a new car. Can you smell it? Advertisers ar... more
Think of a box of crayons, your grandma's apple pie, or the interior of a new car. Can you smell it? Advertisers are just now catching up to what behavioral scientists have known for years; the olfactory nerves are among the most adept at imprinting the memory. That's why the aroma of a box of crayons can instantly transport you back to kindergarten, or why that "new car smell" is so important. Your sense of smell is a visceral connection to the people, places or things that have meaning to you. By using "aroma marketing" advertisers are tapping into that connection, helping their clients to reach their target market by way of olfactory association. Movie theaters have been doing it for years. Permeating the air with the aroma of just popped popcorn, creates lines at the snack bar, further enhancing the positive movie going experience, but more importantly, generating revenue.
Is your business making that kind of connection? Now it can. Using Jax Promotional Gift Box Program you can
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