Big Ass Fans, one serious success story from Lexington is expanding. It's a story worth telling - so have a look. For the rest, please visit my blog....
Topics: Lexington KY News, New Marketing

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In today's small business world, accountability for marketing spends is critical - and tracking incoming telephone calls has been quite underutilized. Well, Google Analytics has integrated a new phone number allocation and tracking service that...
Topics: analytics, Changes Online, ppc, sales, SEO

{"title":"Phone Call Tracking and Chat Analytics Together on Google Analytics","post_url":"http:\/\/www.sitecreations.com\/blog\/2009\/02\/phone-call-tracking-and-chat-analytics-together-on-google-analytics.html","feed_url":"http:\/\/feeds.sitecreations.com\/InternetMarketingSweetSpot","author":null,"date":"2009-02-18 13:51:48","summary":"In today's small business world, accountability for marketing spends is critical - and tracking incoming telephone calls has been quite underutilized. Well, Google Analytics has integrated a new phone number allocation and tracking service that..."}

My buddy and fellow Yahoo! Store Marketer Rob Snell has posted one of the best presentations on Yahoo Merchant Solutions that I've seen. For the rest, please visit my blog....
Topics: New Marketing, Web Site Advice, yahoo merchant solutions

{"title":"Yahoo Store Marketing - A $10k presentation for anyone thinking of selling online.","post_url":"http:\/\/www.sitecreations.com\/blog\/2009\/01\/yahoo-store-marketing-a-10k-presentation-for-anyone-thinking-of-selling-online.html","feed_url":"http:\/\/feeds.sitecreations.com\/InternetMarketingSweetSpot","author":"ScottClark","date":"2009-01-09 14:59:05","summary":"My buddy and fellow Yahoo! Store Marketer Rob Snell has posted one of the best presentations on Yahoo Merchant Solutions that I've seen. For the rest, please visit my blog.... "}

An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service. For the rest, please visit my blog....
Topics: advice, design, landing pages, New Marketing, Optimization, Usability and Human Interface, user interface, web design, Web Site Advice

{"title":"Landing Pages - Never Lead Customers to an Empty Well","post_url":"http:\/\/www.sitecreations.com\/blog\/2009\/01\/landing-pages-never-lead-customers-to-an-empty-well.html","feed_url":"http:\/\/feeds.sitecreations.com\/InternetMarketingSweetSpot","author":"ScottClark","date":"2009-01-09 12:29:22","summary":"An example of a failed effort to get a business to business sign up for digital services - leaving the customer to figure out how to sign up for a given service. For the rest, please visit my blog.... "}

Highly ranked in search engine results, job listings are usually written in a dispassionate and utilitarian voice and do little to advance the image of your company to potential investors, partners and customers. Why not take the time to let your...
Topics: advice, Ideas, New Marketing, SEM, SEO, Web Site Advice

{"title":"Due Diligence Includes Skimming Your Job Listings - So Why Let Amateurs Write Them?","post_url":"http:\/\/www.sitecreations.com\/blog\/2009\/01\/serp-sem-job-postings-writing.html","feed_url":"http:\/\/feeds.sitecreations.com\/InternetMarketingSweetSpot","author":"ScottClark","date":"2009-01-09 09:32:11","summary":"Highly ranked in search engine results, job listings are usually written in a dispassionate and utilitarian voice and do little to advance the image of your company to potential investors, partners and customers. Why not take the time to let your..."}