I’ve got the worst excuse for not blogging for a while: I started a social media company. Ironic, huh?We’re called Social Intent and we help brands ‘friend’ customers though Social Network-centric marketing strategies, backed by...
Topics: 007, facebook, james bond, Marketing, social apps, social media

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As some of you may know, I recently built an online community site for eBay sellers, helping them protect themselves against bad and unprofitable bidders (since that eBay doesn’t allow sellers to leave negative feedback on bidders anymore).The site.
Topics: blacklist, community, ebay, feedback, Marketing, social media, Technology

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AT&T has gotten some of it’s edge back with the iPhone. Too bad they had to resell technology from Apple when they could have kept their Bell Labs division focused and funded on innovation and made the move themselves. Just take a look back at..
Topics: Uncategorized

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I just came across a thorough presentation compiled by Greg Stuart, former CEO and President of the Interactive Advertising Bureau (IAB). It is called an “In-Depth Introduction to Internet Advertising” and is a whopping 82 slides. However, it.
Topics: Display Advertising, greg stuart, iab, Marketing, online advertising, online effectiveness, online roi, Strategy, xmos

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It’s hard to be a marketer today with so many new, exciting technologies to pick from, each one casting itself as the holy grail of campaign performance. Video, widgets, search advertising, social apps, in-game ads, virtual worlds, expanding banners,...
Topics: Display Advertising, Marketing, Reporting, rich media, Strategy

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