SiteLogic - Marketing Logic by Matt Bailey
Website Marketing: Consulting, Education, and Training
Latest Content
The Importance of Context in Content - 123 days ago
I’ve read two books in the past few weeks, and have been amazed at the difference they make in my understanding of two subjects: Grammar and Algebra. I wish I have had access to these two books while in school, as I know they would have made an... Topics: Analytics, context, Marketing in General, Search Engine Marketing, search engine optimization, Usability, web design, Website Marketing
The Ability to Question with Authority - 129 days ago
Cultural critics and wordsmiths gather around for this outstanding foray into verbal investigation. Have we lost our way when declaring ideas? Why has the declarative been exchanged for the inquisitive? Have we lost our ability, or our nerve, to... Topics: Cool Stuff, Search Engine Marketing
Matt Bailey giving MarketingTalk at Google - 131 days ago
Next month, I will be traveling to the Googleplex to be a presenter for their “MarketingTalks@Google” series. This is an awesome invitation, spawned from the “Analytics According to Captain Kirk” segment in my analytics training and... Topics: Search Engine Marketing, Search Engine News, SiteLogic News
Analytics As a Subversive Activity - 132 days ago
Your analyst is the most dangerous person in your company. A good analyst is one that cannot be trusted to follow the company line. They probably always ask for proof or data to back up claims, they challenge long-standing assumptions, and they don’t.. Topics: Analytics, copywriting, design, goals, Marketing in General, Website Marketing, website visitors
Analytics 1.0 - A Case of Velleity - 153 days ago
Velleity is a word that has dropped out of the general vocabulary, unfortunately. I am attempting to bring it back, as it has more relevance now than ever.Velleity is a desire to see something done, but not enough desire to make it happen. ... Topics: Search Engine Marketing



























