Viral marketing is without a doubt one of the most appealing ways for a company to promote a new product on the Internet – it really is a win-win situation; customers do all the dirty work for you, and it costs near to nothing to market your...
Topics: social media, social media campaigns

{"title":"Nine reasons why your viral campaigns aren\u2019t working","post_url":"http:\/\/www.seoptimise.com\/blog\/2009\/11\/nine-reasons-why-your-viral-campaigns-arent-working.html","feed_url":"http:\/\/feeds.feedburner.com\/seoptimise","author":null,"date":"2009-11-06 08:33:43","summary":"Viral marketing is without a doubt one of the most appealing ways for a company to promote a new product on the Internet – it really is a win-win situation; customers do all the dirty work for you, and it costs near to nothing to market your..."}

Last week I wrote about Twitter lists for the first time, this week it already seems you can’t live without them anymore. There are so many Twitter lists out there by now that even a directory like Listorious can’t help you much finding the...
Topics: seo, social media, twitter, twitter lists

{"title":"Twitter Friday: 20 Twitter Lists for the SEO Industry","post_url":"http:\/\/www.seoptimise.com\/blog\/2009\/11\/twitter-friday-20-twitter-lists-for-the-seo-industry.html","feed_url":"http:\/\/feeds.feedburner.com\/seoptimise","author":null,"date":"2009-11-06 05:13:58","summary":"Last week I wrote about Twitter lists for the first time, this week it already seems you can’t live without them anymore. There are so many Twitter lists out there by now that even a directory like Listorious can’t help you much finding the..."}

CC: Ford Model T image by me’nthedogsDoes SEO still exist today as such? In other words: Does what people imagine to be SEO still exist in the way the people define it?No, this is not another “SEO has no future” post. Indeed by now we...
Topics: define seo, ford model t, future, seo, seo definition, web presence management

{"title":"Does SEO Still Exist?","post_url":"http:\/\/www.seoptimise.com\/blog\/2009\/10\/does-seo-still-exist.html","feed_url":"http:\/\/feeds.feedburner.com\/seoptimise","author":null,"date":"2009-10-15 08:10:27","summary":"CC: Ford Model T image by me’nthedogsDoes SEO still exist today as such? In other words: Does what people imagine to be SEO still exist in the way the people define it?No, this is not another “SEO has no future” post. Indeed by now we..."}

Very quick post, but on Sunday evening I was on LBC Radio talking to James Max and answering caller questions about search engine marketing.Here’s a clip from the show:Direct YouTube link: Kevin Gibbons (SEOptimise) – Online Marketing...
Topics: search engine marketing, seoptimise

{"title":"Online Marketing Interview & Q&A on LBC Radio with James Max","post_url":"http:\/\/www.seoptimise.com\/blog\/2009\/10\/online-marketing-qa-on-lbc-radio.html","feed_url":"http:\/\/feeds.feedburner.com\/seoptimise","author":"kevgibbo","date":"2009-10-12 23:52:12","summary":"Very quick post, but on Sunday evening I was on LBC Radio talking to James Max and answering caller questions about search engine marketing.Here’s a clip from the show:Direct YouTube link: Kevin Gibbons (SEOptimise) – Online Marketing..."}

After discovering a paper on establishing web credibility on the Web [PDF] published by Stanford University in 2001 I was astounded by the timelessness of Web credibility. While you might imagine that a study conducted 8 years ago would be outdated by...
Topics: credibility, examples, guidelines, links, seo, web credibility

{"title":"Establishing Web Credibility","post_url":"http:\/\/www.seoptimise.com\/blog\/2009\/09\/establishing-web-credibility.html","feed_url":"http:\/\/feeds.feedburner.com\/seoptimise","author":null,"date":"2009-09-28 04:56:32","summary":"After discovering a paper on establishing web credibility on the Web [PDF] published by Stanford University in 2001 I was astounded by the timelessness of Web credibility. While you might imagine that a study conducted 8 years ago would be outdated by..."}