Search Engine Land
Search Engine Land is a hub for news and information about search engine marketing, optimization and how search engines such as Google, Yahoo, Windows Live and Ask.com work for searchers.
Latest Content

A Google Super Bowl Ad? Eric Schmidt Hints At It - 4 days ago
Google CEO Eric Schmidt is causing quite a stir with this tweet from about an hour ago that suggests Google will run its first major broadcast television commercial during tomorrow’s Super Bowl:For those who can’t see the image above for some. Topics: Google: Marketing, Top News
This article is part of a series, a review of the 2000 decade and search developments. Below, major events from the year 2002 in consumer search. For the complete series, see the introduction, The Google Decade: Search In Review, 2000 To 2009.Google...
Topics: Stats: History, The Google Decade
Topics: Stats: History, The Google Decade

Super Bowl XLIV is two days away, and even though it’s always one of the most-watched TV events of the year, the major search engines are also ready for anyone searching for the latest news and information. All three already have Super Bowl...
Topics: Yahoo: Shortcuts
Topics: Yahoo: Shortcuts

I’m scratching my head over this one: Google has added a new content block on place pages that, quite often, gives free advertising to a local business’s competition. It’s called “Nearby places you might like” and it appears.
Topics: Google: Maps & Local, Top News
Topics: Google: Maps & Local, Top News

Two Simple Rules For Fixing High Bounce Rate Pages - 5 days ago
Of all the metrics that I struggle and fight with, probably the easiest one I’ve found to correct is a high bounce rate. The reality of website design lies in the fact that many choices are made in page layout, color and image choice based on what. Topics: analytics, bounce rate, conversion funnel, In The Trenches
































