Corporate Creative
Professional corporate design and marketing issues for enterprising business and entrepreneurs.
Latest Content
The Brilliance of Braun - 93 days ago
I missed the seventies. Well, nearly – I arrived in the decade’s final year. And while I’m not terribly upset about having missed the heyday of sideburns, bell-bottoms and psychedelia, I do hold a special appreciation for the spirit of.. Topics: Branding, Business, Innovation, Tips, Trends
Marketing by Email? Be Very Careful. - 98 days ago
Being mindful of your actions is not simply good advice for living… in business, it is a requirement.A few days ago, my incoming Twitter feed took on a fiery tone. Anger spewed forth with abandon from one of my fellow business owner contacts. He... Topics: Business, Issues, Technology, Tips

The Vendor Client Relationship - 109 days ago
For some reason, professionals in the creative branch of the service industry have become subject to a different set of rules when it comes to cost-related client requests. Of course, none of OUR clients are like this. They’re angels, and we love... Topics: Business, Issues

Organic Consumers Prefer Glass Packaging - 126 days ago
I’ll admit it. I’ve always loved glass packaging. Whether it be the nostalgic glass Coke bottles I remember buying at the corner store as a kid, or some of the supremely creative bottles at the local liquor store, I figure I’ll always... Topics: Business, Innovation, Issues, Packaging, Tips, Trends

Price Wars: Lowest Bidder Wins, You Lose - 129 days ago
When a prospect approaches me outright with the statement, “We’re looking for the lowest bidder”, I’m tempted to just let them carry along on their merry way. They’ll find their bargain, because with every other twelve year.. Topics: Business, Innovation, Issues, Marketing, Tips, Trends




























