Relationship Economy
This site examines the emerging dynamics of a new Relationship Economy driven by innovative social networking technologies
Latest Content
What Is Your Social Strategy? - 4 days ago
A social strategy defines how the organization can better "relate and communicate" with all its constituencies. Related posts: Is Social Media Shifting? Each of the ten points above reflect current shifts that... How Do You Sell Social Media?. Topics: Advertising Factor, Age Factors, Attention Factors, brand marketing, business change, business disruption, business relations, business solutions, business transformation, Conversational Currency, conversational marketing, innovation economy, jay deragon, knowledge, Leadership Factor, Learning Factor, Market Factors, Media Factors, Relationship Economy, social commerce, Social Media, social media connection, social media roi, social strategy, social technology, Strategic Factors, Systemic Factors, Technology Factors, Time Factors, twitter
Old Strategies No Longer Work! - 5 days ago
The markets of conversations spread faster than most organizations can react. Building a strategy from the outside in is vital to your future success. Much has to change starting with your thinking.Related posts: Is Social Media Shifting? Each of the... Topics: Advertising Factor, brand marketing, business change, business disruption, Business Factors, business relations, business transformation, Change Factors, Conversational Currency, conversational marketing, Disruptive Factors, Economic Factors, Industry factors, Influence Factors, innovation economy, Innovation Factor, Knowledge Factors, Leadership Factor, Market Factors, Media Factors, Relationship Economy, social commerce, Social Media, social media roi, social technology, strategic change, Strategic Factors, Systemic Factors
A Strategy For Social Media ROI? - 6 days ago
Using old knowledge and old methods reveals your intent to not change with the demand of the marketsRelated posts: Is Social Media Shifting? Each of the ten points above reflect current shifts that... How Do You Sell Social Media? If you haven't... Topics: Advertising Factor, Attention Factors, brand marketing, business change, business disruption, business relations, business transformation, Change Factors, Conversational Currency, conversational marketing, Future Factors, Human Factors, innovation economy, jay deragon, social commerce, Social Media, social media roi, social networks, social technology, Socialutions, twitter
What Does A Strategist Do? - 6 days ago
A strategist educates, guides and facilitates development of a road map for the entire organization to use to reach their aim.Related posts: Are You The Example? Unless you "know" what the new dynamics are and how... Is Social Media Shifting?... Topics: brand marketing, business change, business disruption, Business Factors, business relations, business transformation, Change Factors, Communications Factors, Conversational Currency, conversational marketing, cultural factors, Industry factors, Influence Factors, innovation economy, Innovation Factor, intellectual capital, jay deragon, Knowledge Factors, Leadership Factor, Learning Factor, Relationship Economy, social commerce, Social Media, social media roi, social technology, strategist
The Worst Social Media Mistake - 7 days ago
The worse mistake people and organization make is not acquiring knowledge about social media. Instead they assume they understand it as just another marketing or PR channel and subsequently they do not think about it systemically.Related posts: How Do... Topics: Attention Factors, brand marketing, business change, business disruption, Business Factors, business relations, business transformation, Change Factors, Communications Factors, Conversational Currency, conversational marketing, Disruptive Factors, innovation economy, jay deragon, Relationship Economy, social commerce, Social Media, social media connection, social media mistakes, social media roi, social technology



















