Relationship Economy
This site examines the emerging dynamics of a new Relationship Economy driven by innovative social networking technologies
Latest Content

Is Advertising The Weakest Social Link? - 2 days ago
Let people earn a living – building community. The result will be an increase in social innovation, community development & economic growth Topics: Advertising Factor, Age Factors, brand marketing, business disruption, Business Factors, business relations, business transformation, Change Factors, Choice Factors, Communications Factors, Conversational Currency, conversational marketing, Convertising, Disruptive Factors, Economic Factors, Future Factors, Individual Factors, Industry factors, Influence Factors, innovation economy, Innovation Factor, jay deragon, Knowledge Factors, Learning Factor, Relationship Economy, social commerce, Social Media, social media roi, Social Media Vetting, social technology, Strategic Factors, Systemic Factors, twitter
An Agency For Agencies? - 3 days ago
Agencies that don't get this will die a fast death as will the companies they serve. What is your opinion? Topics: ad agencies, Advertising Factor, Age Factors, Attention Factors, brand marketing, business change, business disruption, business exchange, Business Factors, business relations, business solutions, business transformation, Change Factors, Conversational Currency, economic shifts, innovation economy, jay deragon, new economic model, Relationship Economy, social commerce, Social Media, social media roi, social technology, Socialutions
Can You Explain Social Media? - 4 days ago
To not understand and use it effectively is akin to saying "I don't care how our market behaves". Topics: Advertising Factor, Attention Factors, brand marketing, business change, business disruption, Business Factors, business relations, business transformation, Communications Factors, community currency, Conversational Currency, conversational marketing, Convertising, Disruptive Factors, Economic Factors, Human Factors, Individual Factors, Industry factors, Influence Factors, innovation economy, jay deragon, Market Factors, Media Factors, Relationship Economy, Social Media, social media roi, social technology, Socialutions
Is ROI Input, Process Or Output? - 5 days ago
Unless you think critically about the ROI from social media your thinking is not likely to produce any results. Get it? Topics: Advertising Factor, Attention Factors, brand marketing, business change, business disruption, Business Factors, business relations, business transformation, Change Factors, Conversational Currency, conversational marketing, Disruptive Factors, Economic Factors, Future Factors, Human Factors, innovation economy, intellectual capital, jay deragon, Knowledge Factors, Leadership Factor, Market Factors, Media Factors, Relationship Economy, Social Media, social media applied, social media roi, social technology, Strategic Factors, Systemic Factors, Technology Factors
Why You Shouldn’t Use Social Media - 6 days ago
Results are the end result of how well people and processes communicate. You shouldn't use social media until you know how well your people and processes communicate to all markets, internally and externally. Topics: Advertising Factor, brand marketing, business disruption, Business Factors, business relations, business transformation, Change Factors, Choice Factors, Communications Factors, Convertising, cultural factors, Disruptive Factors, Education Factors, Gender Factors, Human Factors, Industry factors, Influence Factors, innovation economy, Innovation Factor, jay deragon, Knowledge Factors, Leadership Factor, Learning Factors, Market Factors, Media Factors, Relationship Economy, Rules of Engagement, social commerce, Social Media, social media applied, social media connection, social media roi, Social Media Vetting, Socialutions, Strategic Factors, Systemic Factors, twitter, Value Factors



















