Persuasive e-Marketing
e-Marketing tips, trends, advice and analysis with an eCommerce slant
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Latest Content
Relevance 7: Content zone creating made easy - 16 days ago
Another look at Sitebrand's new personalization platform Relevance 7. Kevin Butler outlines how easy it is to create areas of personalization in the new tool. Topics: Conversion, Conversions, eCommerce, Kevin Butler, Optimization, Personalization, Relevance 7, Relevance 7 Preview Series, Sitebrand
RELEVANCE 7: Zero Integration - Can you elaborate? - 23 days ago
Sitebrand's personalization platform - Relevance - a world class online marketing tool is a no IT required/Zero Integration promise. It's amazing. Topics: Conversion, Dan Piché, eCommerce, first time visitor, Optimization, Personalization, relevance, Relevance 7 Preview Series, Sitebrand
Relationship building emails - 94 days ago
Sitebrand.com look at relationship building emails as a great way to better the customer experience - looking at Sephora and how they handle birthdays. Topics: Alison Flaro, Alison Garlough, Conversion, Conversion Rates, customer reviews, Dan Auns, eCommerce, Optimization, relationship building strategy, Sitebrand
Product Recommendations vs Personalization - 120 days ago
Sitebrand looks at Zappos.com's recent conversation about recommendations and personalization and wonders if visitors will burn out of one dimensional upsell tactics from recommendation engines. Topics: Conversion, eCommerce, Kevin Butler, Optimization, Personalization, Sitebrand
Sitebrand breaks down the 2009 IR500 and looks at e-Commerce growth rates over the last few years & notes some interesting online marketing trends.
Topics: Conversion, Dan Auns, eCommerce, Internet Retailer, Optimization, Personalization, Sitebrand
Topics: Conversion, Dan Auns, eCommerce, Internet Retailer, Optimization, Personalization, Sitebrand
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