Since announcing OpenX Market in April, we’ve been closely monitoring how well Market publishers have been monetizing their ad space. The early numbers have shown some very positive gains. Based on the data we’ve seen so far, the average...
Topics: OpenX

{"title":"Publishers are seeing an average revenue increase of 25% on ads served by OpenX Market","post_url":"http:\/\/blog.openx.org\/06\/publishers-are-seeing-an-average-revenue-increase-of-25-on-ads-served-by-openx-market\/","feed_url":"http:\/\/blog.openx.org\/feed\/","author":null,"date":"2009-06-24 15:49:05","summary":"Since announcing OpenX Market in April, we’ve been closely monitoring how well Market publishers have been monetizing their ad space. The early numbers have shown some very positive gains. Based on the data we’ve seen so far, the average..."}

Prioritizing campaigns is a great way to earn higher ad revenue from your websites’ ads. By giving higher priority to better performing campaigns, you’ll deliver a greater number of ads that are higher paying. This leads to more revenue for...
Topics: eCPM, OpenX, prioritization

{"title":"New video tutorial: how to prioritize your campaigns in OpenX","post_url":"http:\/\/blog.openx.org\/06\/new-video-tutorial-how-to-prioritize-your-campaigns-in-openx\/","feed_url":"http:\/\/blog.openx.org\/feed\/","author":null,"date":"2009-06-04 17:27:12","summary":"Prioritizing campaigns is a great way to earn higher ad revenue from your websites’ ads. By giving higher priority to better performing campaigns, you’ll deliver a greater number of ads that are higher paying. This leads to more revenue for..."}

We’re pleased to announce that OpenX 2.8.1 is now available for download. Along with making a number of UI and backend improvements in this release, we are also introducing some enhancements to the OpenX Market plugin.OpenX Market Quickstart - With.
Topics: OpenX

{"title":"OpenX 2.8.1 is here: using OpenX Market is even easier","post_url":"http:\/\/blog.openx.org\/05\/openx-281-is-here-using-openx-market-is-even-easier\/","feed_url":"http:\/\/blog.openx.org\/feed\/","author":null,"date":"2009-05-29 16:38:14","summary":"We’re pleased to announce that OpenX 2.8.1 is now available for download. Along with making a number of UI and backend improvements in this release, we are also introducing some enhancements to the OpenX Market plugin.OpenX Market Quickstart - With."}

Hi there - as I am sure many people already saw, we just raised an additional $10.4m in our third round of funding. For those who are interested, here a few examples of the media coverage: The Times of London, Financial Times, The New York Times,...
Topics: OpenX

{"title":"New financing: increasing our ability to provide ever better products and services to our community","post_url":"http:\/\/blog.openx.org\/05\/new-financing-increasing-our-ability-to-provide-ever-better-products-and-services-to-our-community\/","feed_url":"http:\/\/blog.openx.org\/feed\/","author":null,"date":"2009-05-27 20:37:35","summary":"Hi there - as I am sure many people already saw, we just raised an additional $10.4m in our third round of funding. For those who are interested, here a few examples of the media coverage: The Times of London, Financial Times, The New York Times,..."}

As John mentioned in his post a couple of weeks ago, one of the major changes in v2.8 is the introduction of a new plugin framework. This framework allows developers to customize many aspects of the ad server functionality.Wherever possible, we’re..
Topics: Developers, OpenX, OpenX 2.8

{"title":"Plugin framework\u2026 exposed!","post_url":"http:\/\/blog.openx.org\/05\/plugin-framework-exposed\/","feed_url":"http:\/\/blog.openx.org\/feed\/","author":null,"date":"2009-05-01 13:41:35","summary":"As John mentioned in his post a couple of weeks ago, one of the major changes in v2.8 is the introduction of a new plugin framework. This framework allows developers to customize many aspects of the ad server functionality.Wherever possible, we’re.."}