Sarah Chapman: A blog about online style and substance 
A discussion of issues related to the act of website editing like search engine optimisation, web design, usability, writing for the online audience and so on.
Latest Content
Sign me up, Scotty (part two) - 124 days ago
I promised some follow up blogs on Smashing Magazine’s fantastic analysis of online sign-up forms – thankfully I didn’t say when I’d deliver the next. Yeah, sorry for the delay – things over at NDCS HQ have been nothing short of hectic this... Topics: forms, Worth a look
Charlie Brooker on non-key-keyword SEO journalism - 133 days ago
Because I spent Monday night slumped on the sofa (new series of Dragon’s Den, then failed to move for about three hours), I didn’t read Monday’s Guardian G2 supplement until the following morning on the train into work, hence the delay in posting... Topics: search engine optimisation, Worth a look
Sign me up, Scotty (part one) - 135 days ago
Working for NDCS, a charity that deals with childhood deafness, I hope you won’t be disappointed to find that this post pertains not to British Sign Language, but to sign-up forms on websites.I – like you I’m sure – hate form-filling, whether on.. Topics: form, forms, membership, Uncategorized
The dashboard don’t lie and comment is free - 175 days ago
In a bizarre clash between my personal life and my job – I ended up attending a seminar about blogging as part of a book launch at the V&A Museum in London a couple of weeks ago.The launch in question was for an anthology of short stories taken... Topics: Blogging, Making the most of the web
Who doesn’t love ice cream? With that in mind, here’s a video that’ll help your colleagues understand why social media’s a small investment with a big return.Social Media in Plain English from leelefever on Vimeo.Mine’s a...
Topics: Making the most of the web, social media, Worth a look
Topics: Making the most of the web, social media, Worth a look



