I couldn’t resist sharing this music video for one of my favourite South African bands, Goldfish, that was animated by my friend (since primary school), Mike Scott. Click play and witness the product of creative genius:Given the difficulties that...
Topics: Art, Case Study, Marketing, Media, Video, Viral

{"title":"Fort Knox: a Stunning Example of South African Artistic Talent","post_url":"http:\/\/daveduarte.co.za\/fort-knox-a-stunning-example-of-south-african-artistic-talent\/2009\/10\/11\/","feed_url":"http:\/\/daveduarte.co.za\/?feed=rss2","author":"DaveDuarte","date":"2009-10-11 03:00:17","summary":"I couldn’t resist sharing this music video for one of my favourite South African bands, Goldfish, that was animated by my friend (since primary school), Mike Scott. Click play and witness the product of creative genius:Given the difficulties that..."}

Marketing on Twitter is largely about influence, unless you simply want to use it as a customer service channel. You either want to co-opt people who are influential on the platform, or become influential yourself.Some people think that influence on...
Topics: Strategy, Twitter

{"title":"Measuring Influence on Twitter","post_url":"http:\/\/daveduarte.co.za\/measuring-influence-on-twitter\/2009\/08\/31\/","feed_url":"http:\/\/daveduarte.co.za\/?feed=rss2","author":"DaveDuarte","date":"2009-08-31 13:44:24","summary":"Marketing on Twitter is largely about influence, unless you simply want to use it as a customer service channel. You either want to co-opt people who are influential on the platform, or become influential yourself.Some people think that influence on..."}

Fast Company recently published an article called The 10 Commandments of Social Media, which basically amounted to “Blog, Tweet, Podcast, Monitor, Social-Network, and Comment all day every day”. While I appreciate that this may be the ideal,..
Topics: blogging

{"title":"3 Simple Tips to Help Busy People Get Into Social Media","post_url":"http:\/\/daveduarte.co.za\/3-simple-tips-to-help-busy-people-get-into-social-media\/2009\/08\/14\/","feed_url":"http:\/\/daveduarte.co.za\/?feed=rss2","author":"DaveDuarte","date":"2009-08-14 09:06:37","summary":"Fast Company recently published an article called The 10 Commandments of Social Media, which basically amounted to “Blog, Tweet, Podcast, Monitor, Social-Network, and Comment all day every day”. While I appreciate that this may be the ideal,.."}

Recently I’ve been getting almost daily calls from telemarketers offering me mainly insurance or cellphone contract upgrades. Despite asking to be removed from their lists, the calls have persisted.There are four types of prospects for...
Topics: dmasa, Marketing, ROI, Sales, telemarketing, telesales

{"title":"Opting Out of Telemarketing","post_url":"http:\/\/daveduarte.co.za\/opting-out-of-telemarketing\/2009\/06\/08\/","feed_url":"http:\/\/daveduarte.co.za\/?feed=rss2","author":"DaveDuarte","date":"2009-06-08 05:32:47","summary":"Recently I’ve been getting almost daily calls from telemarketers offering me mainly insurance or cellphone contract upgrades. Despite asking to be removed from their lists, the calls have persisted.There are four types of prospects for..."}

Some of the best clips that I use for teaching are actually adverts. The following clip demonstrates how Velti’s mobile marketing products can be used companies of different sizes, and enjoyed by people with different buying needs.This is where...
Topics: mobile marketing advertising velti, Video

{"title":"Mobile Marketing in Action","post_url":"http:\/\/daveduarte.co.za\/mobile-marketing-in-action\/2009\/05\/30\/","feed_url":"http:\/\/daveduarte.co.za\/?feed=rss2","author":"DaveDuarte","date":"2009-05-30 04:13:47","summary":"Some of the best clips that I use for teaching are actually adverts. The following clip demonstrates how Velti’s mobile marketing products can be used companies of different sizes, and enjoyed by people with different buying needs.This is where..."}