I’ve been a promiscuous blogger! Hope you enjoy the following posts:DharmaflyTwitter: the Simplest Little Big Complicated Website in the WorldFreelance AdvisorGo Freelance: the  Complete Guide to Starting Freelancing Thank God I’m...
Topics: blog, blog for business, blogger, blogging, content, freelance, freelancing, guides, social media, tips, twitter

{"title":"Recent Contributions to Other Blogs","post_url":"http:\/\/kendallcopywriting.co.uk\/2009\/03\/12\/contributions-blogs\/","feed_url":"http:\/\/feeds.feedburner.com\/kendallcopywriting","author":"kendallcopywriting","date":"2009-03-12 00:52:15","summary":"I’ve been a promiscuous blogger! Hope you enjoy the following posts:DharmaflyTwitter: the Simplest Little Big Complicated Website in the WorldFreelance AdvisorGo Freelance: the\u00a0 Complete Guide to Starting Freelancing Thank God I’m..."}

Short versionGood copy doesn’t attract attention to itself - it attracts attention to your products and services.Long versionOccasionally clients expect copy to have some ‘wow’ factor. Perhaps they were expecting poetic, glorious prose..
Topics: content, copy, copywriter, copywriting, copywriting tips, corporate communication, tips, website copy, writing for the web

{"title":"Invisible Copy - Why Your Copy Should Have a Small Ego","post_url":"http:\/\/kendallcopywriting.co.uk\/2009\/03\/09\/invisible-copy-why-your-copy-should-have-a-small-ego\/","feed_url":"http:\/\/feeds.feedburner.com\/kendallcopywriting","author":"kendallcopywriting","date":"2009-03-09 05:02:27","summary":"Short versionGood copy doesn’t attract attention to itself - it attracts attention to your products and services.Long versionOccasionally clients expect copy to have some ‘wow’ factor. Perhaps they were expecting poetic, glorious prose.."}

Out with the oldMost people were taught that serious writing demands formality and the use of certain stock phrases. Such as:I write with reference to…Please find enclosed…I hereby have the pleasure of…It is with great regret...
Topics: copywriting, tips, writing

{"title":"The art of modern writing: are you stuck in the past?","post_url":"http:\/\/kendallcopywriting.co.uk\/2008\/09\/15\/the-art-of-modern-writing-are-you-stuck-in-the-past\/","feed_url":"http:\/\/feeds.feedburner.com\/kendallcopywriting","author":"kendallcopywriting","date":"2008-09-14 23:00:45","summary":"Out with the oldMost people were taught that serious writing demands formality and the use of certain stock phrases. Such as:I write with reference to…Please find enclosed…I hereby have the pleasure of…It is with great regret..."}

The eagle-eyed among you may have noticed that my website has been renovated. Shaun Morrison, a Brighton Freelance Web Designer, has tidied up my Wordpress theme. My site is now more compact, more cohesive and nicer to look at.I can heartily recommend...
Topics: admin, brighton, websites

{"title":"My updated website design\u2026","post_url":"http:\/\/kendallcopywriting.co.uk\/2008\/09\/09\/my-updated-website-design\/","feed_url":"http:\/\/feeds.feedburner.com\/kendallcopywriting","author":"kendallcopywriting","date":"2008-09-09 14:49:32","summary":"The eagle-eyed among you may have noticed that my website has been renovated. Shaun Morrison, a Brighton Freelance Web Designer, has tidied up my Wordpress theme. My site is now more compact, more cohesive and nicer to look at.I can heartily recommend..."}

I love copywriting here in Brighton, and I love blogging about copywriting, digital marketing and Brighton itself. At times I’ve even been slightly evangelical about the usefulness of blogging for businesses.Is blogging worth the effort?But I...
Topics: blogging, brighton, marketing

{"title":"Blogging pays off - the rewards of persistent blogging","post_url":"http:\/\/kendallcopywriting.co.uk\/2008\/09\/08\/blogging-pays-off-the-rewards-of-persistent-blogging\/","feed_url":"http:\/\/feeds.feedburner.com\/kendallcopywriting","author":"kendallcopywriting","date":"2008-09-07 22:37:41","summary":"I love copywriting here in Brighton, and I love blogging about copywriting, digital marketing and Brighton itself. At times I’ve even been slightly evangelical about the usefulness of blogging for businesses.Is blogging worth the effort?But I..."}