HeavyBlog

Interactive Marketing Blog from Heavybag Media

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Latest Content

I’d like to open up discussion based on a pair of symbiotic hypotheses: the recession prevented Bubble 2.0, AND there’s the possibility that tech IPOs could potentially help to tame the financial crisis. One wouldn’t be possible without the other...
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With NAMM taking place over the weekend and several of our clients in the musical instrument business, I thought it would be appropriate to evaluate the participation level in social media and web strategies of musical instrument companies. (Disclosure:..
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My first experience with Twiistup was as a sponsor at Twiistup 4. Twiistup does an amazing job of providing some serious opportunities for startups, investors, and the community inside of a serious party atmosphere. It’s a chance for everyone to...
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I was inspired to continue the conversation that Chris Brogan started on his blog a couple of days ago. Chris’ post begins:“Pepsi doesn’t want to talk with a few hundred people at a time, do they? It’s just that all these businesses have..
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Social media has fundamentally changed the way that people discover products, services and content. It’s no longer simply about the old method of product, price and placement, it’s about relevance, value and virality. As the effectiveness of..
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