We lost three celebrities last week in Ed McMahon, Farrah Fawcett and Michael Jackson, but none of those hit me as hard as the death of someone I had never even heard of. My friend Gradon Tripp tweeted the death...
Topics: Social Media

{"title":"Our Legacy","post_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/2009\/06\/our-legacy.html","feed_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/rss.xml","author":"fcmartin3rd","date":"2009-06-29 12:20:51","summary":"We lost three celebrities last week in Ed McMahon, Farrah Fawcett and Michael Jackson, but none of those hit me as hard as the death of someone I had never even heard of. My friend Gradon Tripp tweeted the death..."}

Warning: The rant you are about to read will be accompanied by the grating sound of axes being ground. I received a call from a friend and sometime client, a very savvy, creative advertising dude who runs an agency renowned...
Topics: Advertising

{"title":"Moderator, Mediator","post_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/2009\/06\/moderator-mediator.html","feed_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/rss.xml","author":"fcmartin3rd","date":"2009-06-24 13:23:56","summary":"Warning: The rant you are about to read will be accompanied by the grating sound of axes being ground. I received a call from a friend and sometime client, a very savvy, creative advertising dude who runs an agency renowned..."}

It's time to stop freaking out about stuff we cannot control, and assert control of the things that we can. It's time to STOP worrying about whether the stock market is up, down, flat or frenetic, and start worrying about...

{"title":"It's Time","post_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/2009\/03\/its-time.html","feed_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/rss.xml","author":"fcmartin3rd","date":"2009-03-31 05:58:15","summary":"It's time to stop freaking out about stuff we cannot control, and assert control of the things that we can. It's time to STOP worrying about whether the stock market is up, down, flat or frenetic, and start worrying about..."}

I have been overwhelmed with focus groups recently, but have been keeping up with my reading. Here are a couple of excellent, short reads that are well worth the time spent. Fantastic marketing lesson from Chris Brogan. (Disclosure: if you...
Topics: Marketing

{"title":"2 Lessons from 2 of the Best","post_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/2009\/03\/2-lessons-from-2-of-the-best.html","feed_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/rss.xml","author":"fcmartin3rd","date":"2009-03-10 15:36:26","summary":"I have been overwhelmed with focus groups recently, but have been keeping up with my reading. Here are a couple of excellent, short reads that are well worth the time spent. Fantastic marketing lesson from Chris Brogan. (Disclosure: if you..."}

Everyone who loves advertising and marketing has GOT to love the Super Bowl. The advertisements are always as much fun as the game, and frequently much more creative and entertaining. The problem becomes: WHEN do you make a refrigerator run?...
Topics: Advertising

{"title":"Super Bowl Marketing","post_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/2009\/02\/super-bowl-marketing.html","feed_url":"http:\/\/frankconradmartin.typepad.com\/focus_groups\/rss.xml","author":"fcmartin3rd","date":"2009-02-02 05:54:37","summary":"Everyone who loves advertising and marketing has GOT to love the Super Bowl. The advertisements are always as much fun as the game, and frequently much more creative and entertaining. The problem becomes: WHEN do you make a refrigerator run?..."}