In the previous few lessons we’ve been looking at how to create a sales letter.But a sales letter isn’t going to sell anything for you unless you’ve got a way of accepting money…(Watch this video…)Main points: You need to...
Topics: LESSONS, Marketing Tips

{"title":"LESSON #53: Payment Processing Solutions for Online Businesses","post_url":"http:\/\/www.ericstips.com\/tips\/lesson53\/","feed_url":"http:\/\/www.ericstips.com\/feed\/","author":null,"date":"2009-11-05 22:08:33","summary":"In the previous few lessons we’ve been looking at how to create a sales letter.But a sales letter isn’t going to sell anything for you unless you’ve got a way of accepting money…(Watch this video…)Main points: You need to..."}

In the previous lesson we talked about how to write a sales letter. But what if you don’t want to do your own copywriting?No problem! You can outsource it…(Watch this video…)Main points: There’s a difference between a good...
Topics: LESSONS, Marketing Tips

{"title":"LESSON #52: Outsourcing Copywriting","post_url":"http:\/\/www.ericstips.com\/tips\/lesson52\/","feed_url":"http:\/\/www.ericstips.com\/feed\/","author":null,"date":"2009-10-22 20:29:32","summary":"In the previous lesson we talked about how to write a sales letter. But what if you don’t want to do your own copywriting?No problem! You can outsource it…(Watch this video…)Main points: There’s a difference between a good..."}

In the previous lesson we talked about the basics of copywriting. Today we’re going to take a closer look at the art of crafting a sales page, including the elements of a successful sales letter…(Watch this video…)Main points:Note: In...
Topics: LESSONS, Marketing Tips

{"title":"LESSON #51: How to Create a Sales Letter","post_url":"http:\/\/www.ericstips.com\/tips\/lesson51\/","feed_url":"http:\/\/www.ericstips.com\/feed\/","author":null,"date":"2009-10-10 22:13:19","summary":"In the previous lesson we talked about the basics of copywriting. Today we’re going to take a closer look at the art of crafting a sales page, including the elements of a successful sales letter…(Watch this video…)Main points:Note: In..."}

In the previous lesson we talked about pricing your product. Now we have to communicate enough value in order to persuade prospects to buy the product, and the way we do that is through copywriting…(Watch this video…)Main points: The...
Topics: LESSONS, Marketing Tips

{"title":"LESSON #50: Introduction to Copywriting","post_url":"http:\/\/www.ericstips.com\/tips\/lesson50\/","feed_url":"http:\/\/www.ericstips.com\/feed\/","author":null,"date":"2009-10-04 20:23:11","summary":"In the previous lesson we talked about pricing your product. Now we have to communicate enough value in order to persuade prospects to buy the product, and the way we do that is through copywriting…(Watch this video…)Main points: The..."}

I’m back from my second trip to Belize, and I’m happy to report that it was a success.Thank you so much to all of you who participated in the online fundraiser. We were able to pay for the well to be installed at the orphanage, plus give a...
Topics: Missions

{"title":"Update About the Belize Orphanage Water Project","post_url":"http:\/\/www.ericstips.com\/tips\/belize-water\/","feed_url":"http:\/\/www.ericstips.com\/feed\/","author":null,"date":"2009-09-29 10:09:57","summary":"I’m back from my second trip to Belize, and I’m happy to report that it was a success.Thank you so much to all of you who participated in the online fundraiser. We were able to pay for the well to be installed at the orphanage, plus give a..."}