Google’s gold standard of whether or not a website should be ranked well continues to change over time, but for quite a while the best method has gone unchanged… relevant backlinks from legitimate, authoritative sites. On page Search Engine..
Topics: link, link scams, linkbait, pagerank, quality backlinks, relevant backlinks, Search Engine Marketing, search engine optimization, text link ads, text link brokers

{"title":"SEO: 10 Link Temptations To Avoid","post_url":"http:\/\/marketingtechblog.com\/search-engine-marketing-seo\/seo-inbound-linking-scams\/","feed_url":"http:\/\/feeds.feedburner.com\/DouglasKarr","author":null,"date":"2009-11-05 17:21:21","summary":"Google’s gold standard of whether or not a website should be ranked well continues to change over time, but for quite a while the best method has gone unchanged… relevant backlinks from legitimate, authoritative sites. On page Search Engine.."}

TMI = Too Much Information.Most websites are built with TMI. I’d be willing to bet that there are 5 top locations everyone looks for on a typical website in addition to the homepage nowadays:Contact PageCustomer SupportProducts and...
Topics: bloated websites, Marketing, too much information, Web Design, web page design, website

{"title":"Your Bloated Website is Disqualifying Leads","post_url":"http:\/\/marketingtechblog.com\/marketing\/capturing-leads-online-websites\/","feed_url":"http:\/\/feeds.feedburner.com\/DouglasKarr","author":"douglaskarr","date":"2009-11-04 17:47:16","summary":"TMI = Too Much Information.Most websites are built with TMI. I’d be willing to bet that there are 5 top locations everyone looks for on a typical website in addition to the homepage nowadays:Contact PageCustomer SupportProducts and..."}

An important, but unfortunately too-often overlooked, aspect of web design is usability. Most experienced web designers understand the basic concepts and principles of usability, but the more complex a website, the more important usability testing...
Topics: eCommerce, focus groups, interface testing, testing, ui testing, usability, usability testing, user testing

{"title":"Easy Usability Testing with UserTesting.com","post_url":"http:\/\/marketingtechblog.com\/ecommerce\/easy-usability-testing-with-usertesting-com\/","feed_url":"http:\/\/feeds.feedburner.com\/DouglasKarr","author":null,"date":"2009-11-03 06:05:35","summary":"An important, but unfortunately too-often overlooked, aspect of web design is usability. Most experienced web designers understand the basic concepts and principles of usability, but the more complex a website, the more important usability testing..."}

This may be a repeat post… but I really need to emphasize this. I’ve watched several companies stumble all over social media strategies. They eventually abandoned it altogether. The question I couldn’t get them to answer was why had..
Topics: barcamp, Blogging, Indianapolis, Marketing, real estate, real estate marketing, real estate mobile marketing, social media, southwest airlines, zappos

{"title":"5 Myths of Social Media","post_url":"http:\/\/marketingtechblog.com\/indianapolis\/social-media-myths\/","feed_url":"http:\/\/feeds.feedburner.com\/DouglasKarr","author":"douglaskarr","date":"2009-11-02 16:53:45","summary":"This may be a repeat post… but I really need to emphasize this. I’ve watched several companies stumble all over social media strategies. They eventually abandoned it altogether. The question I couldn’t get them to answer was why had.."}

The folks at Cantaloupe distributed this incredible video just in time for Halloween. I even got to make a little cameo appearance since the interviews were filmed at the ExactTarget Connections conference.If you don’t see the video, be sure to...
Topics: brett evans, cantaloupe, click-thru, clicks, ctr, Humor, video, video in email, Videos

{"title":"Avoiding Email Horror Stories with Video","post_url":"http:\/\/marketingtechblog.com\/humor\/email-horror-stories\/","feed_url":"http:\/\/feeds.feedburner.com\/DouglasKarr","author":"douglaskarr","date":"2009-10-30 08:32:46","summary":"The folks at Cantaloupe distributed this incredible video just in time for Halloween. I even got to make a little cameo appearance since the interviews were filmed at the ExactTarget Connections conference.If you don’t see the video, be sure to..."}