I get to hear lots of business proposals (and elevator pitches) during my time, and I have heard so many that I zone out whenever I hear these -“The China market is 1.3 billion people. We only need 1% of the total population to buy our...
Topics: elevator pitch, Entrepreneurship, General, pitch, venture capital

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Came across this TechCrunch post today -http://www.techcrunch.com/2009/03/22/why-advertising-is-failing-on-the-internet/Advertising online is ‘failing’, so it seems.Before I tell you what I think of that, check out this screen cap of one of...
Topics: banner ads, General, Internet Marketing, online advertising, PPC, TechCrunch, traffic

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 “Your marketing message is very wordy…”That’s something that I hear very often.People read long articles and thick books. Why? Because they are interested.The more interested they are, the more they will read. If you find...
Topics: direct response marketing, General, long sales copy, Marketing

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Over the last week I have gotten back in touch with a couple of old acquaintances via LinkedIn - one of them was Francis Meganathan, my mentor back during my Cyber Village days.Francis is a good guy and I learned a lot from him - he always had good...
Topics: Cyber Village, LinkedIn, Personal

{"title":"LinkedIn Networking","post_url":"http:\/\/dericfok.com\/linkedin-networking\/","feed_url":"http:\/\/dericfok.com\/feed\/","author":null,"date":"2009-01-08 18:24:15","summary":"Over the last week I have gotten back in touch with a couple of old acquaintances via LinkedIn - one of them was Francis Meganathan, my mentor back during my Cyber Village days.Francis is a good guy and I learned a lot from him - he always had good..."}

It has been some time since I last updated this blog - yes, I should be spending some time writing here but I have been pretty 'ruthless' in maintaining focus and so I had decided to spend all of my 'available'time on three of my biggest..
Topics: Entrepreneurship, General, Internet Marketing, JamTank, Liferati

{"title":"Happy 2009! Full Steam Ahead!","post_url":"http:\/\/dericfok.com\/happy-2009-full-steam-ahead\/","feed_url":"http:\/\/dericfok.com\/feed\/","author":null,"date":"2009-01-05 01:01:40","summary":"It has been some time since I last updated this blog - yes, I should be spending some time writing here but I have been pretty 'ruthless' in maintaining focus and so I had decided to spend all of my 'available'time on three of my biggest.."}