How will design shape our future? How are we, as designers, taking responsibility for the products we help put to market?
Topics: Creative resources

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Just because something is new, doesn't mean it's better.
Topics: Advertising, Marketing mix, packaging

{"title":"New not improved","post_url":"http:\/\/www.davidairey.com\/new-not-improved\/","feed_url":"http:\/\/feeds.feedburner.com\/CreativeDesign","author":"David_Airey","date":"2009-10-27 16:01:48","summary":"Just because something is new, doesn't mean it's better."}

I was sent an email last month from Ben Hamey of Squiz Cards — a project specialising in unique mini cards (53 x 28mm with round corners). He said he'd offer some free sets to you guys, and I thought it looked like a nice idea, telling him I'd..
Topics: Business cards

{"title":"Business cards from a keyring?","post_url":"http:\/\/www.davidairey.com\/free-squiz-cards\/","feed_url":"http:\/\/feeds.feedburner.com\/CreativeDesign","author":"David_Airey","date":"2009-10-26 08:28:30","summary":"I was sent an email last month from Ben Hamey of Squiz Cards \u2014 a project specialising in unique mini cards (53 x 28mm with round corners). He said he'd offer some free sets to you guys, and I thought it looked like a nice idea, telling him I'd.."}

When you design artwork for print, standard practice is to send a PDF to your printer. But are you 100% sure you got the settings right? Are you confident the size is correct? Have the colours been set to print standards or client brand guidelines? What..
Topics: Print management

{"title":"Prepress tips for graphic designers","post_url":"http:\/\/www.davidairey.com\/prepress-tips-for-graphic-designers\/","feed_url":"http:\/\/feeds.feedburner.com\/CreativeDesign","author":"David_Airey","date":"2009-10-19 16:02:16","summary":"When you design artwork for print, standard practice is to send a PDF to your printer. But are you 100% sure you got the settings right? Are you confident the size is correct? Have the colours been set to print standards or client brand guidelines? What.."}

When you design artwork for print, standard practice is to send a PDF to your printer. But are you sure that your file is properly formatted? Are you confident that the size is correct? Or that the colours are set to printing standards or brand...
Topics: Print management

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