CRM 2.0 by Guido Oswald

My Master Thesis about CRM 2.0

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Latest Content

I just read a post from Jennifer Leggio talking about twitter presence and overall social media strategy of corporations . And I have to agree that twitter has a somewhat limited value in a CRM 2.0 strategy as well. The Comcast example might not be the..
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Looks like there is a new name in town… what happened to the Wikinomics ?! The short version of the video mentioned earlier also re-uses the business velocity theme. Check out the interesting video response from tippingpoint labs : Not 100% sure..
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CRM 2.0 Presentation - 48 days ago
…done for my Thesis Defense last Saturday. The goal was to squeeze the Thesis into a 20 minute presentation, so I put many slides into the backup section. I still could not finish within the 20 minutes, though… CRM 2.0 By Guido Oswald View more..
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The CRM Magazine has published the winners of their CRM Market Awards for 2009 . Looks like SFDC is the dominant player, winning the top four categories (not really playing in the other categories). Marc Benioff (SFDC CEO) is listed as one of the eight..
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Social Media Ad - 80 days ago
just came across this YouTube video that has some impressive numbers to show that the rise of social media (through Web 2.0 technology) definitely has begun… Interesting that it picks up the comparison of the time to reach 50 million users . ...
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