I have a tendency of over simplifying things in my head. It makes life easier that way. Below is a list of what I call a social media organization and represents various job functions in the enterprise, with one or two phrases describing each. Here is a..

{"title":"The Social Media Organization","post_url":"http:\/\/www.conversationsmatter.org\/2009\/07\/16\/the-social-media-organization\/","feed_url":"http:\/\/www.conversationsmatter.org\/feed\/rss\/","author":"Britopian","date":"1969-12-31 16:32:49","summary":"I have a tendency of over simplifying things in my head. It makes life easier that way. Below is a list of what I call a social media organization and represents various job functions in the enterprise, with one or two phrases describing each. Here is a.."}

Last week, I was invited to speak at the Facebook Marketing Breakfast (hosted at the Razorfish offices in SF). Thanks for the invite Justin. The turn out was amazing; and from what I understand, the waiting list was super long (sorry to my friends that..

{"title":"How to Start a Game-Changing Dialogue with Consumers","post_url":"http:\/\/www.conversationsmatter.org\/2009\/06\/23\/how-to-start-a-game-changing-dialogue-with-consumers\/","feed_url":"http:\/\/www.conversationsmatter.org\/feed\/rss\/","author":"Britopian","date":"1969-12-31 16:32:49","summary":"Last week, I was invited to speak at the Facebook Marketing Breakfast (hosted at the Razorfish\u00a0offices in SF). Thanks for the invite Justin. The turn out was amazing; and from what I understand, the waiting list was super long (sorry to my friends that.."}

Many novices just getting involved in the social media space seem obsessed with getting more friends, followers or fans. When I started out, I also felt the need to get as many people following me as possible. I kind of used it as a method of determining.

{"title":"People are the New Currency","post_url":"http:\/\/www.conversationsmatter.org\/2009\/02\/15\/people-are-the-new-currency\/","feed_url":"http:\/\/www.conversationsmatter.org\/feed\/rss\/","author":"Britopian","date":"1969-12-31 16:32:49","summary":"Many novices just getting involved in the social media space seem obsessed with getting more friends, followers or fans. When I started out, I also felt the need to get as many people following me as possible. I kind of used it as a method of determining."}

For most marketers, CIO magazine is not very relevant. But for us B2B Enterprise IT marketers it's a pretty big deal.If you’re selling IT to the Enterprise, the CIO (or your companies equivalent) is the most important person you want to influence...

{"title":"CIO.com tries to explain Twitter to your Boss\u2019s Boss\u2019s Boss","post_url":"http:\/\/www.conversationsmatter.org\/2009\/02\/17\/ciocom-tries-to-explain-twitter-to-your-boss%e2%80%99s-boss%e2%80%99s-boss\/","feed_url":"http:\/\/www.conversationsmatter.org\/feed\/rss\/","author":"Britopian","date":"1969-12-31 16:32:49","summary":"For most marketers, CIO magazine is not very relevant. But for us B2B Enterprise IT marketers it's a pretty big deal.If you\u2019re selling IT to the Enterprise, the CIO (or your companies equivalent) is the most important person you want to influence..."}

follow Bob Duffy on www.twitter.com/bobduffy and FacebookTwo years ago I had a challenge to build a community for an audience that was not already knocking at our door. This audience  used and valued our products but they did not connect with the...

{"title":"The P. Diddy Method for Community Success","post_url":"http:\/\/www.conversationsmatter.org\/2009\/02\/20\/the-p-diddy-method-for-community-success\/","feed_url":"http:\/\/www.conversationsmatter.org\/feed\/rss\/","author":"Britopian","date":"1969-12-31 16:32:49","summary":"follow Bob Duffy on www.twitter.com\/bobduffy and FacebookTwo years ago I had a challenge to build a community for an audience that was not already knocking at our door. This audience \u00a0used and valued our products but they did\u00a0not connect with the..."}