Commerce360 Blog
Online Marketing focus with emphasis on Search, Persuasion, Analytics, and Affiliates.
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2009: The Year AdWords Attacked Organic Search - 10 days ago
Pundits are already calling 2009 “The Great Recession”. Search marketing has been more recession resistant than other industries, but advertising overall has taken a hit.It’s no surprise, then, that when you look back at the year in...
The Top 9 Blog Posts of 2009 - 14 days ago
The distinguished accounting firm of Anderson Cooper & Woods have finally tallied the ballots and we have our results.The official top 9 best loved posts from the ClickEquations blog for 2009:The Economics of Quality ScoreLiving In The Past: 10 Signs. Topics: Best Posts, Post-Series Compilations

5 PPC Cures for Your Cyber Monday Hangover - 30 days ago
Cyber Monday is over, but the damage it could have done to your paid search campaigns isn’t.The National Retail Federation estimates that 11 million more people planned to shop on Cyber Monday, a 14% over last year. This is just the beginning of... Topics: christmas, CTR, holiday, IS, retail, SEM Analytics
New ClickEquations Interviews - 66 days ago
Recently we’ve done interviews with some of our favorite PPC bloggers, and some of the results are now live online.The first is with Greg Meyers, who recently published Part-I of a discussion of Paid search: art or science?An Excerpt:“There is a.. Topics: News

Video: Quality Score in High Resolution - 79 days ago
The Search Engine Marketing Professional’s Organization (SEMPO) hosted us for our latest webinar: Quality Score in High Resolution.Quality Score is just as important at keywords and bids in PPC, but isn’t nearly as well understood. In this... Topics: High Resolution PPC, Quality Score, SEMPO






















