Having blasted my way through Carmageddon all the way to the streets of San Andreas and Pripyat ,  I'm no stranger to cartoony violence, but somehow slaughtering helpless civilian crowds wholesale just feels off. This leaked video is from the...
Topics: games, Ilya Vedrashko, in-game advertising, Marketing & Strategy Innovation, violence

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AdAge today : "Volkswagen of America is launching the newest-generation GTI exclusively on an iPhone app." The entire launch budget for the new model is estimated $500K instead of the customary $60M, since the game is the only thing VW is...
Topics: advergames, Ilya Vedrashko, iPhone, Marketing & Strategy Innovation, Volkswagen

{"title":"VW to Launch New Model with iPhone Advergame","post_url":"http:\/\/www.futurelab.net\/blogs\/business-games\/2009\/10\/vw_launch_new_model_iphone_adv.html","feed_url":"http:\/\/feeds.feedburner.com\/businessandgames","author":null,"date":"2009-10-23 14:54:41","summary":"AdAge today : \"Volkswagen of America is launching the newest-generation GTI exclusively on an iPhone app.\" The entire launch budget for the new model is estimated $500K instead of the customary $60M, since the game is the only thing VW is..."}

World of Goo, more precisely. The critically acclaimed fan favorite by indie developer 2d boy is celebrating its one year anniversary. And, in what strikes me as a really cool maneuver, the creators are running a "pay what you want" scheme this.
Topics: Alex Eperjessy, the world of

{"title":"Giving the Gift of Goo","post_url":"http:\/\/www.futurelab.net\/blogs\/business-games\/2009\/10\/giving_gift_goo.html","feed_url":"http:\/\/feeds.feedburner.com\/businessandgames","author":null,"date":"2009-10-15 12:41:44","summary":"World of Goo, more precisely. The critically acclaimed fan favorite by indie developer 2d boy is celebrating its one year anniversary. And, in what strikes me as a really cool maneuver, the creators are running a \"pay what you want\" scheme this."}

Students at Notre Dame High School in Sheffield will soon be enabled to use their personal mobile devices - including mobile phones - in the classroom and around the school. This radical move is the result of recognising that mobile devices have a role...
Topics: education, Eliane Alhadeff, learning, mobile, serious games, technology

{"title":"Serious Games as Mobile Learning at School","post_url":"http:\/\/www.futurelab.net\/blogs\/business-games\/2009\/10\/serious_games_mobile_learning_.html","feed_url":"http:\/\/feeds.feedburner.com\/businessandgames","author":null,"date":"2009-10-08 14:27:41","summary":"Students at Notre Dame High School in Sheffield will soon be enabled to use their personal mobile devices - including mobile phones - in the classroom and around the school. This radical move is the result of recognising that mobile devices have a role..."}

by: Roger DooleyCan video games make you a better air traffic controller? How about a better surgeon? And, for the huge demographic bubble of baby boomers, can video games keep you cognitively sharp into old age?...

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