Social Media & Conversational Marketing

A blog that disects social media.

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A few months ago, I wrote a post about Foursquare and how retailers should use it as a tool to drive customer loyalty on the social web. This is kind of a no brainer and I have actually experienced minimal buzz on a tweetup I put together last summer; a.
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If you have nothing else to do on Wednesday, November 25, 2009 at 6:00 PM, please join us at Rosie McCanns at Santana Row. It’s for a great cause for children who need our help. You can purchase tickets here (they are cheap); and even if you...
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… at least in my little corner of the world in Silicon Valley it doesn’t. I often get pinged by recruiters, headhunters and various friends of mine about open positions, jobs and consulting opportunities they are looking to fill. Usually, they ask..
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I had the opportunity to present at the Social Media World Forum earlier this week. I talked about Actionable Listening on the Social Web and highlighted a few case studies; one from Starbucks and the other from Intel. Christine Tran did an excellent job.
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I am sure someone else has already thought of this but the idea came to me after I ousted @Mediaphyter from her mayorship of 24 Hour Fitness on Arques in Sunnyvale. It would have been awesome to walk through the doors prepping for my work out and see...
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