I t’s the tenth anniversary of the movie Fight Club , the one where Brad Pitt stars as an all-knowing anti-advertisement communist who makes ‘hitting the bottom’ looks cool enough. I’m a fan of this mind-twisting flick, simply because it conveys.

{"title":"Viva la Publicit\u00e9","post_url":"http:\/\/www.blackzedd.com\/2009\/10\/viva-la-publicite.html","feed_url":"http:\/\/feeds2.feedburner.com\/blackzedd","author":"blackzedd","date":"2009-10-20 21:04:11","summary":"I t\u2019s the tenth anniversary of the movie Fight Club , the one where Brad Pitt stars as an all-knowing anti-advertisement communist who makes \u2018hitting the bottom\u2019 looks cool enough. I\u2019m a fan of this mind-twisting flick, simply because it conveys."}

Part of the marketing process is marketing communication, which involves direct selling or advertising copywriting. These form the showdown- the crucial window of opportunity for you to make your prospective customer act. A sad truth is that human is.
Topics: Marketing

{"title":"Powerful Words In Marketing","post_url":"http:\/\/www.blackzedd.com\/2009\/07\/powerful-words-in-marketing.html","feed_url":"http:\/\/feeds2.feedburner.com\/blackzedd","author":"blackzedd","date":"2009-08-02 22:07:58","summary":"Part of the marketing process is marketing communication, which involves direct selling or advertising copywriting. These form the showdown- the crucial window of opportunity for you to make your prospective customer act. A sad truth is that human is."}

Yes it is possible that your boss is a hard-worker, he stays back every day. He can be a great communicator- he speaks with charm, and have a boatloads of charisma, his bosses and superiors adore him. But at the same time, it is also possible that...

{"title":"How To Handle A Stupid Boss","post_url":"http:\/\/www.blackzedd.com\/2009\/06\/how-to-handle-stupid-boss.html","feed_url":"http:\/\/feeds2.feedburner.com\/blackzedd","author":"blackzedd","date":"2009-06-23 22:56:35","summary":"Yes it is possible that your boss is a hard-worker, he stays back every day. He can be a great communicator- he speaks with charm, and have a boatloads of charisma, his bosses and superiors adore him. But at the same time, it is also possible that..."}

The decision by Maggie Whitman, former C.E.O of EBay and the poster girl for corporate women , to run for the Governor of California splits the opinion poll. Can a woman fix one of the world’s largest economy?   What’s interesting is how...
Topics: Business Strategy

{"title":"How Corporate Practices Can Change The World","post_url":"http:\/\/www.blackzedd.com\/2009\/06\/how-corporate-practices-can-change.html","feed_url":"http:\/\/feeds2.feedburner.com\/blackzedd","author":"blackzedd","date":"2009-06-15 10:40:41","summary":"The decision by Maggie Whitman, former C.E.O of EBay and the poster girl for corporate women , to run for the Governor of California splits the opinion poll. Can a woman fix one of the world\u2019s largest economy? "}

The ugly side of being a manager is the ratio of people fighting for your job. You alone : All your subordinates As the probability of you being an awesome manager is remote, therefore I conclude that you’re not competent enough to be the best...
Topics: Management

{"title":"Don\u2019t Let Your Subordinates Steal Your Job","post_url":"http:\/\/www.blackzedd.com\/2009\/05\/dont-let-your-subordinates-steal-your.html","feed_url":"http:\/\/feeds2.feedburner.com\/blackzedd","author":"blackzedd","date":"2009-05-27 22:02:53","summary":"The ugly side of being a manager is the ratio of people fighting for your job. You alone : All your subordinates As the probability of you being an awesome manager is remote, therefore I conclude that you\u2019re not competent enough to be the best..."}