Now it’s all beginning to make sense. The Gates Seinfeld ads were just a teaser to get people buzzing with its quirky humor and purposeful lack of Microsoft-related content. Negative or positive, it did. Create an environment of high awareness for..
Topics: advertising, Apple, Branding, Business, Communications, crispin porter + bogusky, i'm a pc, jerry seinfeld, marketing, Microsoft, pc

Here is the follow up ad (long version) to the first Gates Seinfeld Microsoft ad. Techcrunch isn’t impressed, and based on the comments I’ve received regarding the first ad, not many of you will be either. I found this one very much like a...
Topics: advertising, Branding, Business, Comedy, Communications, Humor, Internet, jerry seinfeld, marketing, Microsoft, Selling, techcrunch

The much anticipated Micrsoft ad campaign (watch here) put together by hot ad agency Crispin Porter + Bogusky in response to the devestating Mac vs. PC campaign made its debut during the Giants-Redskins NFL game as reported by Techcrunch (and a nod to...
Topics: ad agency, advertising, Apple, Branding, Business, Communications, crispin porter + bogusky, Humor, jerry seinfeld, mac, marketing, Microsoft, techcrunch, Technology, vista

I went in today and noticed Starbucks has introduced new breakfast items like hot oatmeal and whole wheat buns. A few days ago, I was at another Starbucks that was still serving those breakfast sandwiches that make the store smell like a cheap diner...
Topics: Branding, Business, Coffee, marketing, mermaid, Small Business Marketing, Starbucks, Vancouver

Another cool online tool for small businesses. Drop.io lets you seamlessly store files online from your desktop through your Firefox browser (with the plugin), and then share them. The service is very cheap starting at $10 per gigabyte per year. If you...
Topics: Business, cloud computing, drop.io, file sharing, hardware failure, Hosting, Internet, storage, Technology