About 6 weeks ago I was browsing in a shop, the shop sells fairly expensive sporting items.  Had a nice chat with the owner who advised me what I should buy and we went on to have a bit of a chat.  At the time I didn't have enough cash on me, so...
Topics: Life of Burt

{"title":"Remember your customers name!","post_url":"http:\/\/www.osworld.biz\/1116\/remember-your-customers-name\/","feed_url":"http:\/\/feeds.feedburner.com\/BurtsEntrepreneurialBlog","author":null,"date":"2009-06-01 05:11:46","summary":"About 6 weeks ago I was browsing in a shop, the shop sells fairly expensive sporting items.\u00a0 Had a nice chat with the owner who advised me what I should buy and we went on to have a bit of a chat.\u00a0 At the time I didn't have enough cash on me, so..."}

Most readers will know that I work a lot with osCommerce.  As one of the "more experienced" members of the osCommerce Forum, I get all sorts of requests, via Private Message.  Here's a typical example;Hi, I have the new products module...
Topics: Life of Burt

{"title":"Damn I hate freeloaders","post_url":"http:\/\/www.osworld.biz\/1115\/damn-i-hate-freeloaders\/","feed_url":"http:\/\/feeds.feedburner.com\/BurtsEntrepreneurialBlog","author":null,"date":"2009-05-22 06:23:40","summary":"Most readers will know that I work a lot with osCommerce.\u00a0 As one of the \"more experienced\" members of the osCommerce Forum, I get all sorts of requests, via Private Message.\u00a0 Here's a typical example;Hi, I have the new products module..."}

My good friend Jason runs "Digital Product Delivery" (DPD) over at www.digitalproductdelivery.com, a service that I've been using ever since it's inception.  I was one of the first handful of customers (if not the first) and I...
Topics: AIS Success

{"title":"Digital Product Delivery - update","post_url":"http:\/\/www.osworld.biz\/1114\/digital-product-delivery-update\/","feed_url":"http:\/\/feeds.feedburner.com\/BurtsEntrepreneurialBlog","author":null,"date":"2009-05-14 02:43:24","summary":"My good friend Jason runs \"Digital Product Delivery\" (DPD) over at www.digitalproductdelivery.com, a service that I've been using ever since it's inception.\u00a0 I was one of the first handful of customers (if not the first) and I..."}

I got to thinking about what barriers osCommerce places in front of a purchaser. One of the main barriers is the whole checkout process - it's too long and tedious, and it is too much "in your face" for a prospective buyer…For my own.
Topics: Marketing

{"title":"Make it easier for people to buy stuff from you!","post_url":"http:\/\/www.osworld.biz\/1112\/make-it-easier-for-people-to-buy-stuff-from-you\/","feed_url":"http:\/\/feeds.feedburner.com\/BurtsEntrepreneurialBlog","author":null,"date":"2009-05-08 02:51:23","summary":"I got to thinking about what barriers osCommerce places in front of a purchaser. One of the main barriers is the whole checkout process - it's too long and tedious, and it is too much \"in your face\" for a prospective buyer…For my own."}

So, the other day I got my haircut. Interesting, eh?The cost was £8.00.When I went to pay (by card) the hairdresser/receptionist said, here's £2 (and gave me 2 pound coins), and I'll put £10 on your card.Fair enough, I thought.It's...
Topics: AIS Success

{"title":"Got My Haircut","post_url":"http:\/\/www.osworld.biz\/1111\/got-my-haircut\/","feed_url":"http:\/\/feeds.feedburner.com\/BurtsEntrepreneurialBlog","author":null,"date":"2009-02-19 06:38:34","summary":"So, the other day I got my haircut. Interesting, eh?The cost was \u00a38.00.When I went to pay (by card) the hairdresser\/receptionist said, here's \u00a32 (and gave me 2 pound coins), and I'll put \u00a310 on your card.Fair enough, I thought.It's..."}