During this installment of our MTU video series we’re bringing you a presentation from Dush Ramachandran of Clickbank. Dush gave this presentation this summer at Affilicon Israel. This is great introduction to the world of digital products....
Topics: leadership, MTU, performance marketing

{"title":"Dush Ramachandran Webinar - Digital Products","post_url":"http:\/\/blog.mediatrust.com\/2009\/11\/dush-ramachandran-digital-products\/","feed_url":"http:\/\/blog.advaliant.com\/feed","author":null,"date":"2009-11-15 23:01:40","summary":"During this installment of our MTU video series we’re bringing you a presentation from Dush Ramachandran of Clickbank. Dush gave this presentation this summer at Affilicon Israel. This is great introduction to the world of digital products...."}

Last Tuesday, one of our founders, Jivan Manhas gave a keynote at a performance marketing leadership summit hosted by OfferVault - you can see the slide deck at the bottom of this post. The coverage of the event on Adotas is here. A couple things came...
Topics: Company News, industry news, performance marketing

{"title":"State of CPA Regulation","post_url":"http:\/\/blog.mediatrust.com\/2009\/11\/state-of-cpa-regulation\/","feed_url":"http:\/\/blog.advaliant.com\/feed","author":null,"date":"2009-11-13 07:40:17","summary":"Last Tuesday, one of our founders, Jivan Manhas gave a keynote at a performance marketing leadership summit hosted by OfferVault - you can see the slide deck at the bottom of this post.\u00a0The coverage of the event on Adotas is here. A couple things came..."}

We are starting a new weekly series to our advertiser and publisher readers. This is intended as informal research we come across during the week that we think might be of value. Any comments are welcome, so post them below. With that short introduction,.
Topics: campaigns, industry news

{"title":"Weekly Intel Report","post_url":"http:\/\/blog.mediatrust.com\/2009\/07\/weekly-intel-070209\/","feed_url":"http:\/\/blog.advaliant.com\/feed","author":null,"date":"2009-07-02 13:13:59","summary":"We are starting a new weekly series to our advertiser and publisher readers. This is intended as informal research we come across during the week that we think might be of value. Any comments are welcome, so post them below. With that short introduction,."}

This week we bring you our exclusive interview that we shot in Tel Aviv Israel with the CEO of El Al Airlines, Haim Romano. I’ll grant you, this is not your typical performance marketing fare, but I thought it was interesting to see how a major...
Topics: El Al, El Al Israel Airlines Ltd, Haim Romano, Israel, podcasting, Tel Aviv

{"title":"Relevantly Speaking - July 1, 2009","post_url":"http:\/\/blog.mediatrust.com\/2009\/07\/relevantly-speaking-070109\/","feed_url":"http:\/\/blog.advaliant.com\/feed","author":null,"date":"2009-07-01 00:01:31","summary":"This week we bring you our exclusive interview that we shot in Tel Aviv Israel with the CEO of\u00a0El Al Airlines, Haim Romano. I’ll grant you, this is not your typical performance marketing fare, but I thought it was interesting to see how a major..."}

In research posted after the ad:tech San Francisco show wrapped up, a couple nice meaty data points surfaced. The research polled attendees of the show about some of their planned behaviors. Two of them stand out for our readers:89% of show attendees are.
Topics: CPAs using complex, impression-based media, mean online performance media, online advertisers, online media, pay-for-results advertising, performance marketing

{"title":"More Props to Performance Marketing from ad:tech Attendees","post_url":"http:\/\/blog.mediatrust.com\/2009\/06\/props-performance-marketing-adtech\/","feed_url":"http:\/\/blog.advaliant.com\/feed","author":null,"date":"2009-06-15 18:14:52","summary":"In research posted after the ad:tech San Francisco show wrapped up, a couple nice meaty data points surfaced. The research polled attendees of the show about some of their planned behaviors. Two of them stand out for our readers:89% of show attendees are."}