I’m speaking at the Web 2.0 Expo that is being held in NYC this week. My session is in the strategy stream and is titled “The Real, Long-lasting (and Negative) Impact of Web 2.0 on Technology Adoption.”There are three pieces to the...
Topics: AdaptiveBlue, Commercialization, strategy, Web 2.0 Expo

That’s the title of PC Magazine’s article that highlights “10 search services [that] find ways to improve on the Google search experience.” Kyle Monson had this to say about BlueOrganizer:BlueOrganizer is a Firefox add-on by...
Topics: AdaptiveBlue, BlueOrganizer, Contextual Browsing, PC Magazine, semantics

Our book widgets are especially popular with authors who are releasing a book due to the ability of the widget to offer a single promotion and transaction point. We’re constantly in communication with these authors and a recent email from Laurel...
Topics: AdaptiveBlue, Author Widgets, book promotion, Book Widgets

What can microwaves teach us about commercializing web services? Thanks to a wonderful post from Jono at Mozilla Labs, a great deal:“A shopper may choose the microwave with more buttons, because it seems “more powerful”. However, the shopper...
Topics: AdaptiveBlue

Here’s a question that has been on my mind lately:As digital creeps into all forms of media, and companies adjust their structure and strategy, what’s the correct amount of “digital”, or “technology”, capacity that...
Topics: AdaptiveBlue