This is a true story and you need to read it.While out to eat with friends recently, I heard a story that so caught my attention that I couldn’t wait to write about it. A former co-worker and now close friend of my wife and I humbly relayed...
Topics: strategy

If the answer to any of the following questions is true, the tool below might be for you.1. Have you ever wondered if trade shows are more of a drain on your organization than a benefit?2. Do you start to sweat when the business leaders in your...
Topics: trade shows

If you’re a regular visitor to the Lonely Marketer you’ve no doubt noticed that regular posting on the site has slowed a bit. A combination of a more demanding job and a growing family have been the culprits. But, I’ve missed the...

We all can come up with fun, new ways to market our products or services, but at the end of the day it all comes down to content. Content marketing is what really sells. The well-written content is what truly attracts new customers.Joe Pulizzi has been a.

I found myself recently in the position of backfilling a position that I held as a small business Marketing Manager. Not only was I overly picky about selecting candidates to interview, but I found myself amazed at the amount of experience for which I...