The UK online video viewing audience has risen by ten per cent in the past year to 29.6 million unique viewers age 15 and older, according to comScore.In news that could interest online marketers using media content, Google Sites came in as the top...
Topics: bbc, Google, Marketing, microsoft, online videos, youtube

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The use of social networking sites is on the rise, not only in the UK but across the world as well, according to figures. Meanwhile, there are a number of opinions floating around on what marketers need to take on board before they dive into using the...
Topics: comscore, facebook, Google, social media, twitter

{"title":"Use of social networks is continuing to rise","post_url":"http:\/\/www.fusednation.com\/marketing\/social-marketing\/use-of-social-networks-is-continuing-to-rise\/","feed_url":"http:\/\/www.fusednation.com\/feed\/","author":"MarketingGuy","date":"2009-04-28 08:41:44","summary":"The use of social networking sites is on the rise, not only in the UK but across the world as well, according to figures. Meanwhile, there are a number of opinions floating around on what marketers need to take on board before they dive into using the..."}

If you are going to pose the question, “what’s in your bowl” as your merry little slogan, then…
Topics: Branding, dumb adverts, Humour

{"title":"Hey Kelloggs you muppets!","post_url":"http:\/\/www.fusednation.com\/marketing\/branding\/hey-kelloggs-you-muppets\/","feed_url":"http:\/\/www.fusednation.com\/feed\/","author":"MarketingGuy","date":"2009-02-24 09:04:11","summary":"If you are going to pose the question, “what’s in your bowl” as your merry little slogan, then…"}

The UK’s businesses may not be spending as much on online advertising as had previously been thought.Analyst firm eMarketer has lowered its projection for the country’s internet spend for 2008 to £3.34 billion and 2009 to £3.58 billion.
Topics: Advertising, emarketer, internet spend, Marketing, online ad, spend

{"title":"UK online ad spending projection reduced","post_url":"http:\/\/www.fusednation.com\/marketing\/advertising\/uk-online-ad-spending-projection-reduced\/","feed_url":"http:\/\/www.fusednation.com\/feed\/","author":"MarketingGuy","date":"2009-01-15 09:07:32","summary":"The UK’s businesses may not be spending as much on online advertising as had previously been thought.Analyst firm eMarketer\u00a0has lowered its projection for the country’s internet spend for 2008 to \u00a33.34 billion and 2009 to \u00a33.58 billion."}

Just checking my GA stats for Zero Strategy (launched this week) and found keywords in the report that have absolutely no chance of being real results - it was a search I conducted via the Google toolbar earlier on in the day (I was looking for a Twitter.
Topics: Google, keywords, metrics, referrals, zero strategy

{"title":"Here\u2019s a Google Analytics query for you\u2026","post_url":"http:\/\/www.fusednation.com\/search-engines\/google\/heres-a-google-analytics-query-for-you\/","feed_url":"http:\/\/www.fusednation.com\/feed\/","author":"MarketingGuy","date":"2008-11-08 13:28:53","summary":"Just checking my GA stats for Zero Strategy (launched this week) and found keywords in the report that have absolutely no chance of being real results - it was a search I conducted via the Google toolbar earlier on in the day (I was looking for a Twitter."}