The Marketing Fresh Peel
Peeling back the old ideas and traditions of marketing and branding by exploring new and innovative strategies for connecting with consumers. Ripe ideas are all around us. Open your mind and let the creative juices flow.
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Latest Content
2008 Web Trends Map - 21 days ago
Last year we had the comic illustration of the islands of social media to meet our entertainment and educational needs. This year, an even wider net was thrown with the creation of Web Trends Map 3, which covers the web’s most highly trafficked... Topics: Blogs, map, maps, Miscellaneous, Pure Thinking, social media, trends, web trends map, wired
Simple Idea: Way to Creative - 24 days ago
Don’t expect to find one right way to make yourself more creative. Oh, the nuggets you can sometimes find in fortune cookies. There’s certainly a lot more value here than the lucky lotto numbers on the other side. addthis_url =. Topics: Creative, Creativity, Right Way, Simple Idea, Simple Ideas
Branding in the Energy Technology Revolution - 25 days ago
Wednesday night I had the rare honor of hearing New York Times columnist, best-selling author and three-time Pulitzer winner, Thomas L. Friedman speak at the OSU Executive Management Briefing.I’ve been a fan of Friedman’s work ever since 2006. Topics: and Crowded, book, Books, Branding, Energy Technology, Energy Technology Revolution, ET revolution, Flat, Green, Greenwashing, Hot, Hot Flat and Crowded, Marketing, OSU, speach, The World is Flat, Thomas L. Friedman
When to Throw Away the Marketing Rule Book - 28 days ago
Say the name out loud if you don’t get it right away.The funny thing is Sam and Ella’s Chicken Palace doesn’t even serve chicken as a main dish. They never have. The name is purely for laughs and a great story. In truth, Sam and... Topics: Branding, Break Rules, break the rules, Ernie Coli's Chili Pot, Ernie Coli-039s Chili Pot, Marketing, naming, Oklahoma, Pizza and Subs, rules, safe is risky, Sam & Ella's, Sam & Ella's Chicken Palace, Sam and Ella-039s Chicken Palace, Seth Godin, Tahlequah
Human Talk: True Fans - 31 days ago
ESPN gets the concept of Human Talk. It’s not about their TV network. It’s about a true passion for sports above all else. ESPN is a network of true sports fans. And they get that. And what a better way to reinforce this, than to admit to... Topics: 2008, ESPN, Human Talk, Marketing, Michael Phelps, Olympics
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