The Marketing Fresh Peel
Peeling back the old ideas and traditions of marketing and branding by exploring new and innovative strategies for connecting with consumers. Ripe ideas are all around us. Open your mind and let the creative juices flow.
Latest Content
The Post2Post bus has just pulled in! The Fresh Peel is pleased to welcome Marty Neumeier, brand consultant author of a number of the popular whiteboard overview business books, The Brand Gap, Zag, and now The Designful Company, which is the featured...
Topics: Advertising, Books, Branding, Creativity, Culture, Design, Designful, Designful Company, Innovation, Interview, Interviews, Marketing, Marty Neumeier, Miscellaneous, Neutron, Post2Post, Social Media, Stage-Gate
Topics: Advertising, Books, Branding, Creativity, Culture, Design, Designful, Designful Company, Innovation, Interview, Interviews, Marketing, Marty Neumeier, Miscellaneous, Neutron, Post2Post, Social Media, Stage-Gate
Facebook Manners and You - 75 days ago
Click through to view the video Be sure to connect with me on Facebook, “the electronic friendship generator” if you haven’t already.—— (Via: Six Pixels of Separation) Topics: behaviors, Facebook, Manners, methods, Miscellaneous, practice, Rules, Social Media, Tips, Tutorial, Video
Debate: How Will Twitter Affect Consumers? - 96 days ago
The brandchannel.com debate this month asks readers to weigh in on this question, “How will Twitter affect brands?”They go on to say,Twitter–it’s everywhere, all the time. As the branding industry continues to harness the power of the. Topics: behaviors, brandchannel, Brandchannel.com, Branding, Brands, Comcast, Consumers, debate, Dell, Marketing, microblog, Social Media, Twitter, Zappos
Using Twitter as a Frenzy Promotional Tool - 121 days ago
(Photo via: @chrismartintv) What do you get when you combine Twitter and a frenzy-style promotional model? OKCsocialrave of course. On February 23, four Oklahoma City brands came together to put the promotional power of their Twitter networks to the... Topics: #OKCsocialrave, Advertising, Buzz, COOP Ale Works, Demand, Event, Frenzy, Iguana Mexican Grill, Marketing, Oklahoma City, Social Media, Twitter
It’s Not About Social Media - 122 days ago
This thought was pulled out of a deck from Gareth Kay at brand new.It got me thinking about how true this statement really is. It’s not about social media tools. It’s about how these tools enable social ideas, social actions and interactions.. Topics: Gareth Kay, Social Media, social networking, Tools


























