MyBlogLog

Celeste Bea Kalehoff was born today, July 23, 2008, at 10:39am, at 7lbs and 15 oz. The date is surreal because it also is the birthday of my wife Laura and me. That means 3/4 of this Kalehoff clan have July 23 as their birthday! What are the odds?...
Topics: baby, bea, celeste, crazy, kalehoff, laura, life, newborn

Click here to check outThe SEMPO New York Meetup!Our next SEMPO New York Meetup is scheduled for July 30 at 6:30pm at the Microsoft offices.The July 28 RSVP deadline is approaching, and we have almost a hundred members confirmed with space for 130. Sign..
Topics: clickable, crazy, demo, hittail, ramp digital, search advertising, sem, sempo, Technology

Following also is my latest MediaPost column…Employee Brands Must Be Part Of Your Search Marketing StrategyIt’s simple: Employees steward personal brands that drive intrigue among customers and other external stakeholders. These employees...
Topics: advertising, crazy, employees, Search, sem

I participated today in a CMO discussion on search marketing, hosted by Pete Krainik of the CMO Club. With me were three other heads of marketing, including Bill Muller of iProspect, Robin Caputo of Ciber, and David Cumberbatch of SimpleTuition. (For the.
Topics: analytics, CMO, CMO Club, crazy, marketing, Peter Krainik, search advertising

The following also is my latest MediaPost column…Want To Win Customers? Don’t Be Like A Wireless CarrierAs a consumer, I’ve found that wireless carriers are among the most difficult companies to do business with. But as a marketer,...
Topics: carriers, crazy, marketing, wireless